Financial Advisor

SECU; Pembroke Dock; On-site; GBP 45,000 - 65,000; Full time

Job summary

SECU is seeking a Financial Advisor with an investment/trust/estate planning focus to deliver advisory solutions through in-branch, phone, and digital channels.

The role emphasizes building ongoing member relationships, understanding life insurance, investments, trust services, and retirement planning while adhering to SECU policies and security procedures.

Qualifications

• Minimum 2+ years in Insurance, Investment or Trust roles.
• Must hold life insurance license or obtain within 2 months of hire.
• Fully licensed in Investments (SIE/6/63/65 OR SIE/7/66) OR ATFA designation.
• Able to discuss financial planning topics and provide holistic guidance.
• Willing to work independently and in a team; strong communication skills.

Responsibilities

• Direct Financial Advising: assess member needs and deliver advisory solutions.
• Collaborate with team; provide guidance and referrals; promote proactive service.
• Continuing Education and Compliance: complete required training and follow MISP and policies.

Skills

Financial advisory

Customer service

Communication

Team collaboration

Problem solving

Education

Bachelor’s degree

Certified Financial Planner

Life insurance license

Investments license (SIE/6/63/65 or 7/66)

Tools

NetX 360

Envestnet

Life insurance software

CRM systems

Job description

If you are motivated and believe in the credit union philosophy of “People Helping People,” join our team!

Position Overview

The Financial Advisor with an investment/trust/estate planning focus is responsible for providing exemplary member service and has demonstrated ongoing proficiency in delivering solutions to members in areas such as life insurance, investments, trust services, estate planning and retirement planning, through branch telephone, and/or digital delivery channels. They must be knowledgeable of operational procedures in their platform areas, have shown continual growth in their ability to deliver FAS solutions, and have begun to act in an advisory capacity, more proactively helping members to manage their investments and other financial products to fit their overall plan.

Essential Responsibilities

• (65%) Direct Financial Advising – Financial Product Delivery and Technology Proficiency
  • Proficiently works to meet members’ financial needs by helping them to understand, obtain, and maintain financial advisory solutions as needed to meet the members’ financial goals, objectives, and needs.
  • Interacts with members in an advisory capacity, more proactively helping them to identify suitable financial products to fit their overall financial plan.
  • Develops on-going relationships with members through frequent communication and education, utilizing multiple delivery channels to ensure recommended solutions remain suitable to meet their changing financial needs.
  • Utilizes SECU technology, marketing campaigns, lead platforms, referrals, and member branch visits to achieve daily activity levels that align with productivity benchmarks as communicated by management.
  • Works independently and successfully achieves expected activity productivity levels as defined by management with limited need for guidance and oversight.
  • Consistently demonstrates a strong understanding and effectively be able to navigate SECU operational systems, life insurance software, NetX 360, Envestnet and new systems as introduced in the future.
  • Professionally interact with other departments to facilitate member requests.
  • Consistently maintains acceptable performance level based on Key Performance Indicators (KPI’s) and achieves and maintains standards as directed by management.
  • Soft skills and call quality consistently maintained at an acceptable level.
  • Financial Advisors in the FAS Contact Center will consistently demonstrate a strong understanding of CXOne platform and Will be available in member facing skill sets as determined by management.
  • Exhibit a positive attitude toward members and teammates while maintaining professional appearance and demeanor.
• (25%) Collaboration
  • Coordinate and engage other team members as needed to assist with complex scenarios and ensure members’ needs are met holistically.
  • Provides support and guidance to newer/less experienced team members.
  • Help train member-facing employees on financial advisory services to help facilitate quality referrals.
  • Frequently communicates with management about activities and results within assigned area.
  • Actively looks for ways to improve the overall process of the delivery of financial advisory services and relays suggestions to management.
  • Demonstrated willingness to actively work with management team to strengthen proficiency in member service delivery.
  • Willing to assist in other areas of the operation as needed.
  • Actively work with mentor and management team to strengthen proficiency in member service delivery.
  • Consistently demonstrates current and comprehensive knowledge of credit union products and services and regularly provides quality referrals.
• (10 %) Continuing Education and Compliance
  • Ensure that proper identification of members is taking place and all actions are compliant with SECU’s Member Information Security Procedure (MISP).
  • Comply with all Credit Union policies and regulatory requirements.
  • Ensure all member information remains confidential, and members’ accounts are accessed for business purposes only.
  • Follow all security and control procedures.
  • Complete all required quarterly training courses, continuing education & other training assigned by management.

Required Education & Experience

• 2+ years of experience as an Insurance, Investment or Trust Representative or a similar position.
• Must have life insurance license or obtain within 2 months of hire.
• Must have fully licensed in Investments (SIE/6/63/65 OR SIE/7/66) OR hold the ATFA designation.
• Must maintain all required licenses after obtaining them and satisfy all continuing education requirements.
• Comfortable acting in an advisory capacity with the ability to have informed conversations with members on various financial planning topics and provide holistic guidance.
• Demonstrated ability to work independently and as part of a team.
• Demonstrates excellent critical thinking skills, problem-solving skills, and good judgment.
• Excellent written and verbal communication skills. Ability to speak English fluently.
• Self-motivated.
• Aptitude for meeting people, developing confidence, respect, and trust of members and co-workers.
• Ability to quickly adapt to changes in daily work based on immediate needs. Strong multi-tasking and organizational skills.
• Be discreet in performance of duties and hold information about member accounts in strict confidence.
• Ability to work additional hours when necessary to execute responsibilities.
• Must adhere to the work schedule and attendance policy established by manager.
• Travel for training may be required. Must possess vehicle and valid driver’s license.

Preferred Education & Experience

• Bachelor’s degree with preferred fields in the areas of financial planning, finance, wealth management, math or a related field.
• Certified Financial Planner™ or similar designation
• Experience in the credit union or financial services industry

Job Environment & Physical Requirements

• Office setting with physical proximity to other employees.
• Some background noise from other employees, copy machine, and telephone.
• Some aspects of job will be performed at off-site premises.
• Must be able to comprehend and carry out verbal and written instructions.
• Sits 50%, walk 25%, and stands 25% of the time.
• Climbing stairs may be necessary in MSS Centers that are housed on more than one floor. Visual acuity is required to complete necessary documentation.
• Must be able to lift 5 pounds.

SECU provides equal employment opportunity to all qualified persons regardless of race, color, religion, age, sex, sexual orientation, gender identity, national origin, genetic information, disability, veteran status, or other classification protected by law.

Disclaimer

State Employees’ Credit Union reserves the right to fill this role at a higher/lower level based on business need.