Field Marketing Manager

Armstrong Lloyd; Cambridgeshire and Peterborough; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A global leader in advanced technologies is seeking a Field Marketing Manager to drive customer engagement and brand presence in the UK market. The role involves direct engagement activities, managing regional promotions, and nurturing partner relationships. Ideal candidates will have 5-8 years of experience in field marketing and demand generation, strong CRM skills (Salesforce), and a degree in marketing. The position offers hybrid working flexibility and the chance to shape regional marketing strategies effectively.

Benefits

Hybrid working flexibility

Opportunities for face-to-face collaboration

Genuine autonomy in shaping marketing strategies

Qualifications

• 5-8 years of hands-on experience in field marketing or demand generation.
• Strong technical proficiency with CRM systems and marketing automation platforms.
• Excellent project management capabilities with attention to detail.

Responsibilities

• Drive customer acquisition and relationship development through engagement activities.
• Take ownership of local event strategy and logistics for flawless delivery.
• Nurture relationships with distribution partners and industry bodies.

Skills

Field marketing experience

Demand generation

Customer relationship management

Project management

Interpersonal skills

Education

Bachelor's or Master's degree in marketing or related discipline

Tools

Salesforce

Pardot

Adobe Creative Suite

Job description

Our client is a global leader in advanced technologies, providing mission-critical solutions across industries including construction, manufacturing, and smart cities. They're now seeking an experienced Field Marketing Manager to drive customer engagement, build brand presence, and execute impactful marketing initiatives across the UK market.

Location: Cambridge (Hybrid working)

THE FIELD MARKETING MANAGER ROLE RESPONSIBILITIES WILL INCLUDE:

• Drive customer acquisition and relationship development through direct engagement activities, executing regional promotions, events, and partnership initiatives that generate qualified leads and accelerate sales pipeline
• Take ownership of local event strategy including assessing sponsorship opportunities, managing exhibition presence, and coordinating logistics, resources, and staffing to ensure flawless delivery
• Build and nurture relationships with distribution partners and industry bodies, collaborating on joint marketing activities, providing sales enablement resources, and developing media engagement opportunities
• Adapt global marketing materials for UK audiences, create localised content pieces, maintain regional website updates, and support data segmentation projects to ensure precise audience targeting
• Work in close partnership with inside sales, field sales, and divisional marketing teams to align regional activities with broader commercial objectives and maximise campaign effectiveness

THE IDEAL FIELD MARKETING MANAGER WILL HAVE:

• 5-8 years of hands‑on experience in field marketing, demand generation, or comparable roles with demonstrable success in customer‑facing event delivery and partner relationship management
• Strong technical proficiency with CRM systems (Salesforce) and marketing automation platforms (such as Pardot), plus working knowledge of CMS, PPC, and Adobe Creative Suite applications
• Bachelor's or Master's degree in marketing or related discipline, with certifications in marketing or event management considered advantageous
• Excellent project management and organisational capabilities with meticulous attention to detail and ability to juggle multiple concurrent initiatives effectively
• Outstanding interpersonal skills with customer‑centric mindset, cultural sensitivity for working across diverse European teams, and flexibility to travel regularly within the UK with occasional European trips

WHY JOIN THIS BUSINESS AS THEIR FIELD MARKETING MANAGER?

• Play a pivotal role within a globally recognised technology organisation that's shaping how critical industries operate, with your work directly influencing market presence and customer relationships
• Enjoy genuine autonomy to shape regional marketing strategy and take ownership of initiatives from concept through execution, with support from a well‑established European marketing function
• Benefit from hybrid working flexibility that balances remote productivity with opportunities for face‑to‑face collaboration, customer engagement, and industry event participation

Armstrong Lloyd is a marketing specialist recruitment services provider. We specialise in the B2B SaaS space and have a variety of similar jobs available. We offer a personal service that will give you the best possible outcome in the recruitment process.