Field-Based Food Wholesale Growth Lead — New Accounts

Henderson Brown Recruitment; Manchester; Hybrid; GBP 45,000 - 55,000; Full time

Benefits offered by this job

Company car

Job summary

Henderson Brown Recruitment is supporting a well-established family-owned food manufacturer in Greater Manchester to appoint a field-based Business Development Manager. The role focuses on growing wholesale and B2B sales, personally winning new customers, and leading a small team.

You will target approximately £1m in additional annual sales from new customers, manage existing wholesale accounts, and travel regionally and nationally.

Qualifications

• Food wholesale sales experience is essential.
• Experience in leading or coaching a small sales team is advantageous.
• Full UK driving licence and willingness to travel regionally and nationally are essential.

Responsibilities

• Identify and prioritise new wholesale and B2B opportunities across foodservice, hospitality, and travel channels.
• Prospect and build a strong pipeline through face-to-face field activity.
• Lead pitches, proposals and pricing within commercial authority, protecting margin.
• Convert new accounts and grow them to sustainable, profitable volume.
• Lead and develop a team of three account executives with clear performance standards.
• Coordinate with operations, NPD and customer service to ensure reliable delivery and accurate forecasts.

Skills

Food wholesale sales

Team leadership

Job description

Henderson Brown Recruitment is supporting a well-established family-owned food manufacturer in Greater Manchester to appoint a field-based Business Development Manager. The role focuses on growing wholesale and B2B sales, personally winning new customers, and leading a small team.

You will target approximately £1m in additional annual sales from new customers, manage existing wholesale accounts, and travel regionally and nationally.