Events Marketing Manager

First Recruitment Services; England; On-site; GBP 30,000 - 36,000; Full time

Job summary

A vibrant events company in Brighton is seeking an experienced B2B Events Marketing Manager. The successful candidate will be responsible for creating content, managing events, and leading marketing campaigns. Ideal candidates have strong B2B marketing experience in the events sector. This role offers a salary of up to £36,000 along with a quarterly bonus and generous benefits including pension and travel opportunities.

Benefits

Quarterly Bonus scheme

Generous pension scheme

Ride to Work scheme

International travel opportunities

25 days annual leave plus bank holidays

Qualifications

• Strong B2B marketing experience in events sector.
• Autonomous event management experience.
• Website CMS and SEO proficiency.

Responsibilities

• Research and create marketing content for various channels.
• Engage stakeholders for community marketing.
• Manage events and oversee the Events Executive.
• Lead paid digital campaigns and track performance.

Skills

B2B Marketing experience

Project Management

Brand identity creativity

Copywriting

PR experience

Social Media (LinkedIn)

Event marketing experience

Website CMS knowledge

SEO experience

Data Segmentation

Email Marketing experience

Marketing Analytics

Job description

Overview

We are looking for an experienced B2B Events Marketing Manager to join a vibrant events company in central Brighton. They create and deliver market leading events across the globe and are seeking a Marketing Manager with strong B2B marketing experience gained from within the events sector.

Responsibilities

• Research and produce content for web, email newsletters, press and social media
• Present content created with speakers, partners and influencers in line with brand guidelines
• Engage stakeholders in community marketing of conferences, finding new channels to extend reach for events
• Social media primarily on LinkedIn to expand the portfolio's presence
• Lead recommendation, implementation and reporting on paid digital campaigns and tracking with marketing partners/advertising, LinkedIn and GoogleAds/PPC where appropriate
• Research, negotiate and secure marketing partnerships
• Identify media targets and build relationships with journalists to increase PR for events
• Oversee design and print of brochures, signage and banners, working with external design agencies
• Leading and managing events, overseeing the Events Executive
• Work with internal teams and agencies to expand market reach and generate quality leads for sponsorship and delegate participation
• Attend and help run conferences including international travel

Skills & experience

• Previous B2B Marketing experience including Project Management, creativity around Brand identity, Copywriting, PR and Social Media (LinkedIn)
• Event marketing experience (ideally from within an events agency or similar)
• Experience of leading and managing events autonomously
• Website CMS and SEO experience
• Data Segmentation and Email Marketing experience
• Marketing Analytics experience

Salary, Hours & Company benefits

• Up to 36,000 dependent on experience
• Monday to Friday 9am to 5.30pm, office based in Brighton (option to work one day a week from home after probation period)
• Quarterly Bonus scheme
• Generous pension scheme
• Ride to Work scheme
• International travel opportunities
• 25 days annual leave plus bank holidays, increasing with service
• Option to work one day a week from home after probation period

Wild Recruitment Ltd T/A First Recruitment Services is acting as an employment agency in relation to this vacancy.