Event Marketing Specialist - Digital & Email Campaigns

dmg events; City of Westminster; On-site; GBP 25,000 - 35,000; Full time

Job summary

An international event management company based in the UK seeks a Marketing Executive to deliver effective marketing campaigns for a large-scale trade exhibition. Responsibilities include managing email marketing, updating website content, creating marketing materials, and providing onsite support. The role requires 1-2 years of experience in marketing, strong technical skills, and excellent communication abilities. Ideal for someone looking to grow within a dynamic team focused on innovative event marketing.

Qualifications

• 1-2 years' marketing experience.

Responsibilities

• Contribute to all aspects of event marketing, applying best practice techniques.
• Manage and schedule e-marketing campaigns for delegate promotions.
• Implement and manage email automation for campaigns.
• Support in creating briefs for digital marketing campaigns.
• Manage and update event website content for optimal performance.
• Manage audience segmentations for effective communications.
• Oversee creation of marketing materials for event promotion.
• Manage marketing operations including proofreading and communications.
• Provide onsite support for marketing activities execution.

Skills

Strong technical skills in email and web marketing

Highly analytical

Exceptional attention to detail

Proficient in copy writing for variety of channels

Skilled in HTML for email

Experience in the use of databases in targeted direct marketing campaigns

Proficient in Microsoft Office Suite (Word, Excel, Outlook)

Excellent interpersonal and communication skills

Strong negotiation and relationship-building skills

Education

Marketing qualification

Job description

An international event management company based in the UK seeks a Marketing Executive to deliver effective marketing campaigns for a large-scale trade exhibition. Responsibilities include managing email marketing, updating website content, creating marketing materials, and providing onsite support. The role requires 1-2 years of experience in marketing, strong technical skills, and excellent communication abilities. Ideal for someone looking to grow within a dynamic team focused on innovative event marketing.