EMEA Marketing Manager

bp; Reading; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading energy company in the UK is looking for an EMEA Marketing Manager to drive marketing plans for the data centre market. The candidate will execute innovative strategies to meet growth targets while also monitoring market insights. An ideal fit will have around 3 years of experience in B2B marketing and excellent communication skills. This role offers a dynamic work environment with excellent employee benefits and growth opportunities.

Benefits

Life and health insurance

Flexible working options

Collaboration spaces

Qualifications

• Around 3 years of experience in brand, product, and event organization within a B2B environment.
• Ability to shape and frame ideas through strong conceptual and analytical thinking.
• Proficient in written and spoken English.

Responsibilities

• Execute world‑class thermal management marketing plans in the EMEA market.
• Assist in preparing the annual marketing plan for the DC industry.
• Monitor key market movements and generate business insights.

Skills

Brand development

Product marketing

Analytical thinking

B2B marketing

Collaboration

Job description

About The Role

Data Centre cooling is a strategically important, fast-growing business area for Castrol!

With our advanced liquid cooling fluid technology, we strive to transform the industry by driving the adoption of liquid cooling as a pathway to sustainable data centre operation aligned with bp’s Net Zero ambitions.

EMEA Marketing Manager creates the right marketing and communication plans for EMEA Data centre market, support to lead Castrol ON brand with the right product portfolio in EMEA and develops and executes marketing activities in EMEA data centre thermal management market in the specified region to help deliver volume, turnover and gross margin targets.

EMEA Marketing Manager is responsible for operational marketing excellence across the data centre team and to develop step-out opportunities for Castrol's data centre cooling business beyond the core products with focus on new business models and value-added services.

A successful candidate works closely with the global Marketing Head of Data Centre and the Castrol LT to build and execute a strong marketing activation plan for EMEA.

What You Will Deliver

• Execute world‑class thermal management marketing plans in the EMEA market, adapting and adopting global thermal management offers as part of the in‑market marketing strategy
• Assist in preparing the annual marketing plan for the DC industry to generate new sales leads for the DC space and ensure that volume, turnover, and gross margin targets are met.
• Monitor key market movements and the competitive landscape in the DC sectors and generate business insights to drive media and market planning.
• Identify potential areas for offer development based on market needs and share these insights with the global marketing team.
• Act as a PR content advisor, guiding team members on the general principles of PR material preparation.

Requirements

• Around 3 years of experience in brand, product, and event organization within a B2B environment, with a proven track record of delivering innovative value propositions
• Ability to shape and frame ideas through strong conceptual and analytical thinking
• Proven experience in developing new business and growth areas within a corporate or innovation/start-up context
• Strong knowledge of the data centre industry and cooling value chain is a plus.
• High level of commercial acumen and excellent negotiation skills
• Preferred candidates will demonstrate self‑motivation, strong execution, and excellent communication skills
• Track record of working collaboratively across functions
• Proficient in written and spoken English is a must

Why Join our team?

At bp, we provide an excellent working environment and employee benefits such as an open and inclusive culture, a great work‑life balance, tremendous learning and development opportunities to craft your career path, life and health insurance, medical care package and many others.

We support our people to learn and grow in a diverse and exciting environment. We believe that our team is strengthened by diversity. We are committed to crafting an inclusive environment in which everyone is respected and treated fairly.

There are many aspects of our employees’ lives that are significant, so we offer benefits to enable your work to fit with your life. These benefits can include flexible working options, collaboration spaces in a modern office environment, and others benefits.

Reinvent your career as you help our business meet the challenges of the future. Apply now!