EMEA Fan Engagement Lead - CRM & Growth

Warner Music Group; City Of London; On-site; GBP 80,000 - 100,000; Full time

Job summary

An international music company is seeking a Manager, Fan Engagement (EMEA) to drive CRM and direct-to-fan strategies. This role requires expertise in hands-on CRM and email marketing to enrich artist-fan relationships. Candidates should have 3-4 years’ experience in CRM, preferably in the music or entertainment industry, and proficiency in Salesforce Marketing Cloud. Join a vibrant team focused on turning audiences into dedicated fans.

Qualifications

• 3-4 years’ experience in CRM or fan engagement.
• Hands-on experience deploying campaigns across email and mobile channels.
• Salesforce Marketing Cloud experience preferred.

Responsibilities

• Execute CRM and fan engagement campaigns across multiple channels.
• Develop innovative approaches to strengthen artist-fan relationships.
• Analyze campaign performance and produce insights for improvement.

Skills

CRM management

Stakeholder management

Campaign performance analysis

Data-driven strategies

Strong communication skills

HTML/CSS proficiency

Multilingual (English plus French, German, or Spanish)

Tools

Salesforce Marketing Cloud

Tableau

Project management tools

Job description

An international music company is seeking a Manager, Fan Engagement (EMEA) to drive CRM and direct-to-fan strategies. This role requires expertise in hands-on CRM and email marketing to enrich artist-fan relationships. Candidates should have 3-4 years’ experience in CRM, preferably in the music or entertainment industry, and proficiency in Salesforce Marketing Cloud. Join a vibrant team focused on turning audiences into dedicated fans.