Email Marketing Manager

Mole Valley Farmers; South Molton; On-site; GBP 42,000 - 60,000; Full time

Benefits offered by this job

Pension matching up to 5%

Staff discount in-store

Free parking on site

33 days of annual leave (pro-rated)

Training and development opportunities

Career progression opportunities

Life Assurance

Employee Assistance Programme

Job summary

Mole Valley Farmers is seeking an ambitious Email Marketing Manager to lead our CRM and email marketing strategy. You will craft personalised journeys that strengthen customer relationships and drive growth across Retail, Agriculture, Ecommerce and Membership.

You'll design automated journeys, segment audiences, and use data to optimise campaigns for measurable commercial results. Join a team focused on customer engagement and innovation.

Qualifications

• Experience in Email Marketing, CRM or Customer Engagement.
• Passion for customer experience, personalisation and data-driven marketing.
• Strong commercial awareness and analytical mindset.
• Excellent communication and stakeholder management skills.

Responsibilities

• Own and evolve our email marketing and CRM strategy, driving customer engagement, loyalty and commercial growth.
• Create personalised customer journeys that connect customers with our brands, products and services.
• Turn customer insight and data into high-performing campaigns that deliver measurable results.
• Collaborate across Retail, Agriculture, Ecommerce and Marketing to shape impactful customer communications.
• Champion innovation, testing new ideas and identifying opportunities to enhance the customer experience.

Skills

Email Marketing

CRM

Customer Engagement

Stakeholder Management

Data-driven Marketing

Analytical Thinking

Job description

Description

Ready to shape how we connect with thousands of customers and members across the UK? We're looking for an ambitious and commercially minded Email Marketing Manager to join our Marketing team and lead the evolution of our customer communications strategy.

Application Deadline: 2 October 2026

Department: Performance Marketing

Location: Dartmoor House Head Office

Ready to shape how we connect with thousands of customers and members across the UK? We're looking for an ambitious and commercially minded Email Marketing Manager to join our Marketing team and lead the evolution of our customer communications strategy. This is an exciting opportunity to take ownership of our email marketing programme, creating engaging customer journeys that strengthen relationships, drive loyalty, and deliver measurable commercial results. Working across Retail, Agriculture, Membership, Ecommerce and Marketing, you'll play a key role in ensuring the right message reaches the right audience at the right time.

From designing sophisticated automated journeys and developing customer segmentation strategies, to analysing performance and uncovering new growth opportunities, you'll help shape how Mole Valley Farmers communicates with customers across multiple channels.

If you're passionate about customer engagement, driven by data and excited by the opportunity to build and optimise impactful CRM campaigns, we'd love to hear from you.

About The Role

Contract: Permanent

Hours: Full-time

Hours of Work: 37.5 Hours per week, working Monday to Friday

As Email Marketing Manager, you'll lead the development and delivery of our CRM and email marketing strategy, creating personalised customer experiences that drive engagement, retention and growth.

Key responsibilities include:

• Own and evolve our email marketing and CRM strategy, driving customer engagement, loyalty and commercial growth.
• Create personalised customer journeys that connect customers with our brands, products and services.
• Turn customer insight and data into high-performing campaigns that deliver measurable results.
• Collaborate across Retail, Agriculture, Ecommerce and Marketing to shape impactful customer communications.
• Champion innovation, testing new ideas and identifying opportunities to enhance the customer experience.

About You

We're looking for a commercially minded CRM or Email Marketing professional who thrives on understanding customer behaviour and creating communications that make an impact. You'll combine strategic thinking with a hands-on approach, using data, insight and creativity to drive engagement and deliver results.

• Experience in Email Marketing, CRM or Customer Engagement.
• Passion for customer experience, personalisation and data-driven marketing.
• Strong commercial awareness and analytical mindset.
• Excellent communication and stakeholder management skills.
• Proactive, collaborative and always looking for ways to improve.

What We Offer

• Scottish Widows contributory pension - company will match up to 5%
• Up to 25% colleague discount in store
• Free parking on site
• 33 days of annual leave, including bank holidays (pro-rated for part-time colleagues)
• Excellent training and development opportunities
• Plenty of career progression opportunities
• Life Assurance
• Employee Assistance Programme with Retail Trust
• Comprehensive colleague benefits
• Enhanced Family Leave Policies