Email Marketing Coordinator

Pandora A/S; City Of London; On-site; GBP 30,000 - 40,000; Full time

Job summary

A global jewelry company is seeking a CRM Assistant in London. This hybrid role focuses on supporting email marketing strategies and executing newsletters. Ideal candidates should have experience in CRM, possess excellent communication skills, and be adept at performance analysis. This opportunity offers a competitive salary and multiple benefits including early finish Fridays and extensive wellness programs.

Benefits

Competitive salary

25 days annual leave

Employee Assistance Programme

Recognition programme

Qualifications

• Minimum one year’s experience in a CRM or Email Marketing role.
• Confident with reporting and analysis.
• Adept in Email Marketing best practices.

Responsibilities

• Support implementing the BRIS CRM strategy across the Email channel.
• Build relationships across Marketing and E-commerce teams.
• Collate weekly and monthly reports using Adobe Analytics.

Skills

CRM or Email Marketing experience

Effective communication skills

Analytical skills

Organizational skills

Creative problem solving

Tools

Bloomreach

Adobe Analytics

Job description

Overview

Hybrid working with Tuesdays, Wednesdays and Thursdays in the office in Marylebone, London. This role reports into the CRM & Loyalty Manager and will support with all aspects of Pandora’s CRM activity. You will have combined objectives to support both online sales as well as to drive footfall in retail stores.

In the UK and Ireland, we are very proud to have recently been recognised in the Sunday Times ‘Best Places to Work 2023’, one of only 11 in the ‘very large’ employers category.

The role

As CRM Assistant, you’ll blend core competencies of creativity, analysis, and commerciality to play a vital role in supporting our customer data and communication strategy. Predominantly working on Email Marketing across UK & Ireland, you will own the end-to-end execution of Pandora’s newsletter programme, ensuring excellence across creative briefing, template building, customer segmentation and performance analysis.

About Pandora

The largest jewellery company in the world, we give a voice to millions of people’s loves every day. We sellthree pieces of our hand-crafted jewellery every second and havethe largest network in the industry, with almost 7,000 points of sale around the globe and a strong online business.

We pursue sustainability in everything we do and have set ambitious and measurable targets across every touchpoint of our business, from sourcing through to the materials we use and the marketing of our products.

Our People

Our global workforce is made up of over 35,000 passionate people who, in 2024, helped Pandora record the highest earnings to date, led by a refreshed long-term growth strategy. The pace of our progress has created an energising, ambitious culture, where we are empowered to be ourselves and equipped to deliver our very best. As we continue to grow, we also continue to invest in our talent. We’re looking for people who share our values and can help us bring our ambitions to life.

.

What to expect from the role

• Support with all aspects of implementing the BRIS CRM strategy across the Email channel
• Build and maintain successful relationships across all relevant departments including Marketing, E-commerce and Merchandising teams to ensure cross-channel alignment
• Build, test and deploy emails in our CDP & ESP, Bloomreach, subject to approval by the CRM & Loyalty Manager
• Leverage global designed newsletters and automated lifecycle emails for the UK & Ireland markets localising content where necessary
• Work closely with the Graphic Design team to brief creative for email, ensuring all assets are produced on-time and in line with best-practice.
• Support in implementing the test strategy across all aspects the email programme including creative, copy, segmentation, product to deliver optimisation across every KPI
• Collate weekly and monthly reports using Adobe Analytics and Bloomreach insights
• Monitor competitor activity and share ideas for optimising content across email, SMS & Loyalty.
• Provide adhoc support for the Loyalty specialist when required, and ensure Pandora’s loyalty programme has appropriate coverage across Newsletters

The successful candidate

• At least one year’s experience in a CRM or Email Marketing role
• Have effective communication skills, both written and verbal, with an excellent grasp of the English language
• Confident with reporting & analysis with ability to provide insights and identify opportunities to improve performance.
• Highly organised , an ability to work to deadlines, and to plan and prioritise tasks effectively.
• Be creative, proactive and able to take your own initiative Be adept in Email Marketing best-practice and have a basic understanding of relevant legal requirements such as GDPR and E-Privacy laws
• Enthusiasm, positivity & take a creative approach to problem-solving with a genuine passion for CRM & Loyalty
• Solid understanding of digital marketing channels. particularly CRM
• Results-focused, commercially aware, with mindset of continual optimization

Ideal candidates will have

• Experience with Bloomreach or similar CRM platform
• Experience using Adobe Analytics
• Experience working for an omnichannel retailer

What can we offer you?

• A highly competitive salary with regular salary reviews
• Choice of lunch on us, delivered to you whenever you are in the office!
• Early finish Fridays (weekends with Pandora start every Friday at 3pm!)
• 25 days annual leave (plus bank holidays)
• Buy/sell holiday options
• Celebrate your birthday with a day off to celebrate!
• Pandora Perks: access our exclusive online platform provided by Reward Gateway, where you’ll have access to: Discounts on retail brands, cinema tickets, holidays, gym memberships and more
• Wellness Hub: videos to help you lead a healthy lifestyle
• Employee Assistance Programme: a completely confidential, free, counselling phone line open 24/7, all year round
• Recognition programme: celebrate and share achievements with the wider business
• At Pandora we love a party! Especially at Christmas, when you will receive an extra special gift

If you are looking for a new challenge, come and craft the incredible with us!

Please understand that due to the large number of applications, we regret that only online applications can be considered. Please click apply to submit your application.

Pandora’s recruitment procedures are designed to be transparent and clear for all candidates. This helps us ensure that applicants are provided with a fair and equal opportunity to demonstrate their competencies and skills by removing blocking factors, possible biases, and risks of discrimination. We encourage everyone applying to our vacancies to refrain from adding identity-related elements such as a photo, marital status and age.

*If you require reasonable adjustments in place during your interview(s), please make us aware as soon as possible*