Email & CRM Specialist

The eCom House; Greater London; On-site; GBP 32,000 - 48,000; Full time

Job summary

The eCom House is seeking an Email & CRM Specialist to join its eCommerce & Marketing team. You’ll own the day-to-day email and CRM activity within a robust Klaviyo setup, driving campaigns and automations that keep momentum during peak trading periods.

With a hands-on mindset, you’ll optimise flows, segments and performance using data insights, while preparing for a more strategic influence on how the CRM programme develops over time.

Qualifications

• Experience in ecommerce, DTC or consumer brands.
• Strong knowledge of email campaigns, flows, segmentation and testing.
• Ability to use data to drive improvements and performance.

Responsibilities

• Own day-to-day email and CRM activity across Klaviyo.
• Execute campaigns, flows and segmentation; optimise during busy trading periods.
• Collaborate with Head of eCommerce & Marketing to shape the CRM programme.

Skills

Klaviyo expertise

Email marketing

CRM analytics

Tools

Klaviyo

Job description

We're working with a growing outdoor brand looking for an Email & CRM Specialist to join its eCommerce & Marketing team.

Reporting to the Head of eCommerce & Marketing, you'll take ownership of the day-to-day email and CRM activity across an established Klaviyo setup.

A lot of the foundations are already in place across flows, segmentation and automation, so the immediate focus is on hands-on execution, optimisation and keeping things moving through a particularly busy trading period.

Over time, the role will become more tactical, giving you the opportunity to have a greater influence on how the CRM programme develops.

What we're looking for:

• Experience within eCommerce, DTC or a consumer brand
• Good understanding of email campaigns, flows, segmentation and testing
• Comfortable using data to understand performance and identify improvements

If you're a hands-on CRM specialist who enjoys getting stuck into Klaviyo and improving what's already there, I'd love to hear from you.