Ecommerce Content & Editorial Strategist

Allscreens Nationwide Ltd; Porthmadog; On-site; GBP 30,000 - 42,000; Full time

Job summary

BABIPUR in the United Kingdom is seeking an Ecommerce Content & Editorial Specialist to connect our website, search content, newsletters and social media. You’ll turn learnings about a product, brand or subject into useful content across each channel.

You’ll work with brands and suppliers, interview the people involved, and craft original product descriptions, buying guides and practical guides for sizing and play. This is a hands-on role requiring sharp writing and strong editorial judgment.

Qualifications

• Experience in ecommerce content creation and product storytelling.
• Solid understanding of SEO and content optimization.
• Ability to interview brand teams and translate insights into content.

Responsibilities

• Create original product descriptions and collection pages.
• Develop brand stories, interviews and Q&As.
• Produce buying guides and product comparisons.
• Create sizing, fit and measuring guides.
• Create guides for toys covering ages and play schemas.
• Provide instructions, care information and practical advice.
• Prepare customer newsletters from concept to send.
• Publish social posts that adapt content for different formats.
• Manage Shopify products, collections, tags, filters, navigation and image data.
• Apply SEO and site-search strategies to improve discovery.
• Use customer feedback to expand on permanent site content.

Skills

Excellent writing

Interviews & research

Shopify proficiency

SEO & content strategy

Social content creation

Education

Bachelor's degree in Marketing, Communications or related field

Tools

Google Analytics

CMS/Content Management

Job description

BABIPUR in the United Kingdom is seeking an Ecommerce Content & Editorial Specialist to connect our website, search content, newsletters and social media. You’ll turn learnings about a product, brand or subject into useful content across each channel.

You’ll work with brands and suppliers, interview the people involved, and craft original product descriptions, buying guides and practical guides for sizing and play. This is a hands-on role requiring sharp writing and strong editorial judgment.