Ecommerce Assistant

Finisterre UK Limited; St. Agnes; On-site; GBP 24,000 - 29,000; Full time

Benefits offered by this job

25 days holiday

Birthday day off

Volunteer days

Discretionary bonus

Pension plan

Product discounts 60%

Friends & Family discount 30%

Enhanced family leave

Life assurance & wellbeing

Wellbeing resources & counselling

Cycle to work

Learning library & training

Sea Tuesday tradition

Job summary

Finisterre UK Limited is seeking an Ecommerce Assistant to support DTC growth across our online channels. The role focuses on product presentation, content updates, and campaigns, with a strong emphasis on brand values and customer experience.

You will work with the Creative and Ecommerce teams to ensure accurate product portrayal, timely imagery, and coherent customer journeys across markets, including the US and UK. This entry‑level role offers growth within a fast‑paced, sustainable brand.

Qualifications

• Willingness to learn about all aspects of online business.
• Keen eye for detail and methodical problem solving.
• Organised with ability to meet tight deadlines.
• Excellent interpersonal skills across business areas.
• Willingness to develop personal growth plan and accept feedback.
• Commitment to inclusivity and sustainability.
• Passion and energy aligned with Finisterre values, products and customers.
• Basic Excel skills.
• Basic HTML knowledge.

Responsibilities

• Support product enhancement to ensure online portrayal aligns with brand guidelines.
• Manage product imagery process with Creative dept.
• Maintain product catalog and uploads for correct markets and channels.
• Update website content weekly to support country campaigns.
• Assist with seasonal markdown events and customer journey optimization.
• Apply website visual merchandising rules for season and country contexts.
• Proactively trade web updates to improve sales.
• Understand customer web journeys and support improvements.
• Analyze analytics to inform decisions and monitor customer behaviour.
• Run daily site checks and address product issues.

Skills

Basic Excel

Basic HTML

Detail oriented

Organised

Interpersonal skills

Job description

About this position

ABOUT FINISTERRE

Born two decades ago from the needs of hardy British surfers, Finisterre creates enduring outdoor wear for an inspired life in and around the ocean. Proudly B Corp certified, we have committed to a deep belief: to make truly exceptional products in a more responsible and transparent way. Whether based at our cliff top headquarters in St. Agnes, Cornwall, or in one of our retail locations across the UK, Finisterre is a truly unique brand and career proposition.

Perched a few hundred meters from the crashing Atlantic, our HQ at St. Agnes' Wheal Kitty Workshops is at the heart of our brand. Here we stay true to our original design ethos of functionality and sustainability brought to life in an understated style and identity, always remaining committed to product, environment, and people.

As we enter the next exciting stage of global growth, we are on the lookout for talented individuals to join our crew. So, if you are as passionate about the ocean as we are and if you want to be part of a truly authentic, purpose-led brand and you share our vision to create exceptional products in a responsible way, then we would love to hear from you.

ABOUT THE ROLE

The Ecommerce Assistant role supports DTC growth across our biggest commercial channel. This role supports key commercial targets by driving excellence across website product presentation, content, 3 rd party apps and campaigns, inspiring customers to engage, purchase and return. It requires understanding of systems, needs a strong eye for detail and methodical mindset. This role has a global customer mindset, and needs to consider our US customer differently to our UK, and needs a strong understanding of our brand values, alongside commercial goals.

KEY RESPONSIBILITIES

• Support the product enhancement process, balancing automated rules with a keen human eye for detail, ensuring product is correctly portrayed online, and in line with our brand guidelines
• Manage product imagery process, working closely with the Creative dept to receive the correct product imagery, spec’d and in a timely manner
• Maintain the product catalog and product uploads, ensuring the product is correctly displayed in the correct market or channel, including for Retail Stores
• Update website content on a weekly basis to support country level marketing campaigns, in line with Trade Calendar direction
• Support Ecommerce Executive to implement seasonal markdown events ensuring customer journey is coherent and optimized
• Support Ecommerce Executive with website visual merchandising rules, ensuring product is optimized on the correct pages, for the correct season, in the relevant countries and meets our visual brand guidelines
• Take a pro-active role in web trading to update and provide challenges on how we can improve our sales
• Develop a strong understanding of customer web journeys, working across teams to support future improvements and customer experience
• Develop a strong understanding of our analytics tools to support decision making and understand customer behaviour
• Run daily checks of the website, and monitor our error board, flagging and fixing any issues around product that arise

WHAT YOU'LL BRING TO FINISTERRE

• You will be looking to start your career in E-Commerce and will be keen to learn about all aspects of our online business.
• A keen eye for detail and a methodical approach to tasks and problem solving.
• Organised with the ability to meet tight deadlines.
• Excellent interpersonal skills, able to communicate across different areas of the business.
• Willingness to own and drive your personal development plan, and open to asking for and accepting feedback on performance
• Commitment to inclusivity and sustainability, and social and environmental sustainability
• Passion, energy and aspiration in line with Finisterre values, products, brand and customers
• Basic Excel skills
• Basic HTML knowledge.

Important : The successful candidate must, by the start of their employment, have permission to work in the UK. Please note that Finisterre are not licensed to sponsor overseas workers.

WHAT YOU'LL RECEIVE FROM FINISTERRE

We are offering a full time, permanent contract, based at our Headquarters at Wheal Kitty, St Agnes, Cornwall. As a Real Living Wage Employer, we'll invest in you with a salary of £26,227.50.

But it's not just a job. At Finisterre, we provide an opportunity to grow and develop yourself within at a fast-paced, growing B Corp certified brand with a great culture and an exciting purpose. You'll get the chance to collaborate with a diverse community of people with a shared mission. In return, we take good care of you through a range of initiatives and rewards, including:

• 25 days holiday per year, plus up to 8 UK bank holidays (pro rata for pat time employees)
• Additional holidays for length of service
• Your birthday day off
• Up to 3 days of paid volunteering – we will support you in giving back to communities and causes
• A discretionary bonus scheme, based on company performance
• An enhanced pension scheme with Scottish Widows
• 60% product discount for personal and gift use
• 30% Friends and Family product discount
• Enhanced Family Leave policies to support you in growing your family
• Life assurance with access to an online wellbeing platform which includes, an employee assistance program, virtual GP appointments, digital gym, and a range of perks
• Access to a range of wellbeing resources, including counselling services, cycle to work, eye tests, and wellbeing activities
• Regular company and team social events
• Various discounts from our B Corp community
• Access our online Learning Library and company-wide training sessions delivered by both internal and external trainers to support you in your ongoing development.
• An hour to spend in or by the sea every Tuesday followed by Sea Tuesday companywide meeting
• And so much more!

Closing date: 25 September 2026. We'll be interviewing as we go along, so we'd encourage you to submit your application at the earliest opportunity, as the role may close earlier than advertised.

Finisterre is committed to building diverse and inclusive teams. We celebrate difference and encourage everyone to join us and be themselves at work.