Channel Marketing Manager

-; Horsham; On-site; GBP 40,000 - 80,000; Full time

Job summary

An established industry player is on the lookout for a talented Regional Marketing Manager to spearhead their marketing initiatives in the EMEA region. This role involves leading product marketing strategies, collaborating with cross-functional teams, and leveraging market intelligence to define product requirements. The ideal candidate will have a strong background in product marketing within the technology sector, particularly in smart buildings. Join a dynamic team where your expertise will drive innovation and business growth in a rapidly evolving market.

Qualifications

• Proven experience in product marketing leadership roles, preferably in the technology industry.
• Strong knowledge of the smart buildings market within the EU.

Responsibilities

• Manage and lead the Channel Marketing and Product Marketing activity.
• Conduct market research and analysis to identify customer needs and market trends.

Skills

Product Marketing Leadership

Market Research and Analysis

Cross-Functional Collaboration

Data-Driven Decision Making

Leadership and Team Management

Analytical Skills

Education

Bachelor's degree in Marketing

Bachelor's degree in Business

Bachelor's degree in Engineering

Job description

We are seeking a highly skilled and experienced Regional Marketing Manager to join our team.

As the Tridium Regional Marketing Manager, you will be responsible for managing our Channel & Product Marketing activities and defining the product requirements for the EMEA region using market intelligence and VOC.

You will also collaborate closely with our offering managers to successfully launch new NPI and define the product requirements for:

Responsibilities:

1. Manage and lead the Channel Marketing and Product Marketing activity, providing guidance and support to ensure the successful execution of marketing and product strategies.
2. Collaborate with product managers to develop and implement product marketing plans for new and existing offerings and NPI, ensuring alignment with overall business objectives.
3. Create and manage a live product roadmap including promotions, NPI, and EOL, ensuring sales and customer service teams are informed and prepared.
4. Create new licensing models when required based on EMEA customer VOC for portability partners.
5. Manage the marketing budget and collaborate with the EMEA finance team for effective budget forecasting and control.
6. Lead the software development team in EMEA to deliver new offerings and product developments specific to the EMEA market.
7. Conduct market research and analysis to identify customer needs, market trends, and the competitive landscape, and use this information to drive EMEA product requirements in collaboration with offering management.
8. Monitor and analyze NPI performance metrics, making data-driven decisions to optimize marketing strategies.
9. Collaborate with cross-functional teams, including Sales, Product Development, and Operations, to ensure effective communication and alignment of product and marketing initiatives.
10. Stay up to date with industry trends and best practices, continuously seeking opportunities to enhance marketing efforts and drive business growth.

Requirements:

• Bachelor's degree in marketing, Business, Engineering, or a related field.
• Proven experience in product marketing leadership roles, preferably in the technology industry.
• Strong knowledge of the smart buildings market within the EU.
• Strong BMS technical knowledge including hardware, software, and SaaS offerings.
• Experience working with offering managers to successfully define and launch new products.
• Excellent leadership and team management skills, with the ability to motivate and inspire teams to achieve goals.
• Strong analytical and problem-solving skills, with the ability to make data-driven decisions.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.

Additional Information

• JOB ID: HRD265732
• Category: Marketing
• Location: Baileys Farm, Coolham Rd, Unit 1, The Grainstore, Horsham, WEST SUSSEX, RH13 8GR, United Kingdom
• Exempt