Director, Strategy - Global Partnerships

AEG Europe; City Of London; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

A leading entertainment firm in London is seeking a strategist to enhance its approach to sponsorship valuation and commercial analysis. You'll engage in financial reporting and support sales strategies with an emphasis on creativity and collaboration. The role offers a dynamic work environment with flexible arrangements. The ideal candidate should have a strong background in media valuation and excellent communication skills.

Benefits

Free show options

Climb The O2 experience

Continuous training and onboarding

Qualifications

• Experience in managing multi-million-pound budgets.
• Experience working with diverse stakeholders and international teams.
• Confident presenter with experience delivering insights.

Responsibilities

• Lead AEG's proprietary sponsorship and premium valuation models.
• Manage CRM and financial platforms to track performance and budgets.
• Collaborate with sales and partnership teams to deliver best-in-class strategies.

Skills

Proven track record in media or sponsorship valuation and analysis

Strong background in CRM and sales data management platforms

Ability to translate complex data into clear insights

Excellent client-facing skills

Highly organized with project management skills

Job description

Are you looking to further your career in Strategy?

Want to work for a company named in The Sunday Times Best Places to Work?

AEG Global Partnerships connects brands with unforgettable live experiences. Our Strategy Team plays a pivotal role in shaping the commercial success of our partnerships by delivering data-driven insights, financial reporting, and strategic support across the division.

We're looking for a strategist to lead and evolve our approach to sponsorship valuation, commercial analysis, and sales enablement.

What You’ll Be Doing

Sponsorship & Commercial Valuation

• Lead AEG's proprietary sponsorship and premium valuation models
• Deliver evaluations for internal stakeholders and external brand partners

Financial & Performance Reporting

• Manage CRM and financial platforms to track performance and budgets
• Collaborate with AEG Europe Finance and Business Strategy teams
• Produce timely, accurate reports on financial performance and sales pipeline for senior leadership

Sales Strategy & Enablement

• Partner with sales, partnerships, and premium seating teams to deliver best-in-class sales strategies
• Create target lists, presentations, and outreach materials in collaboration with design teams

What We’re Looking For

Experience & Expertise

• Proven track record in media or sponsorship valuation and analysis
• Strong background in CRM and sales data management platforms
• Skilled in managing and reporting on multi-million-pound budgets

Collaboration & Communication

• Experience working with diverse stakeholders and international teams
• Ability to translate complex data into clear, actionable insights for non-technical audiences
• Confident presenter with excellent client-facing skills

Delivery & Impact

• Highly organised with the ability to manage multiple projects and meet deadlines
• Passionate about driving commercial success through strategic thinking

At AEG, we believe in the power of live entertainment to inspire and connect. Join a team that values creativity, collaboration, and commercial excellence — and help shape the future of global partnerships.

We'll give you a thorough induction on how we work at AEG. Our induction and onboarding programme is a great way to meet other new starters and to learn about our culture and values. We will give you training in our systems, policies, and procedures so that you'll be set up for success. From the moment new employees join us, they're welcomed with open arms and a plethora of exciting perks. Not only can they choose a free show and the option to climb The O2, but we also ensure that our employees are continuously engaged and rewarded throughout their journey with us.

Where

You'll be based at our head office in Blackfriars, a short walk from Southwark tube station and Blackfriars rail station. We offer flexible start and end times and currently work onsite 4 days a week and 1 day remotely. We are open to flexible working conversations.

So why apply?

Why not find out why our employees love working here: https://aegeurope.com/life-at-aeg/

AEG is an inclusive organisation where we value everybody's contribution. We empower and trust our people to do the right thing. We go the extra mile, for our customers and each other, every time. We are always open to new ideas and respect all opinions. We support and bring out the best in each other. We really value our people and inspire them to be the best in class, always!

Our commitment to inclusion

We are committed to fostering a diverse and inclusive workforce. We believe in equality of opportunity for all and our approach to recruitment and selection is fair, open and based purely on merit. Applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships. If you require reasonable adjustments in any recruitment process with us, please make us aware.

We know that diverse teams make the strongest teams. That's why we actively encourage people from all backgrounds, experiences and perspectives to apply.

If this role excites you but you're wondering whether you meet every single requirement – don't hold back. If you've got most of what we're looking for and you're passionate about what we do, we'd love to hear from you. You might be exactly who we need, in this role or another.

Because at AEG Europe, we believe that the best ideas come from the most inclusive teams – and we're building a workplace where everyone can thrive.