Director of Sales

Cairn Group; City Of London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading UK hospitality company is seeking a Director of Sales to drive revenue growth and elevate dining experiences. This role involves creating sales strategies, managing partnerships, and utilizing data to enhance performance. The ideal candidate will have a strong hospitality sales leadership background and exceptional people management skills. This position offers a range of benefits, including bonuses, discounts, and professional development opportunities.

Benefits

Service Excellence Bonus

Real-Time Payment with Wagestream

Discounted stays

50% off food and drinks

Spa Discounts

Retail, Cinema & Fun Discounts

Career development programs

Superstar Awards

Long-Service Awards

Friend referral bonus

24/7 Employee Assistance Programme

Pension Scheme

Year-Round Incentives

Bereavement Leave

Qualifications

• Proven track record in hospitality sales leadership.
• Strong business acumen to interpret data into actionable strategy.
• Exceptional people management and team development skills.

Responsibilities

• Drive sales, room revenue, and occupancy.
• Develop and execute sales strategies.
• Negotiate corporate and group rates.

Skills

Hospitality sales leadership

Business acumen

People management

Relationship-building

Revenue management

Communication skills

Creative thinking

Job description

Hospitality Starts Here – Build Your Future with Cairn Group

Are you ready to grow your career in hospitality? At Cairn Group, we believe work should be rewarding, exciting, and full of opportunities to learn and develop. Whether you're creating unforgettable guest experiences or supporting your team, you'll be part of a friendly, supportive environment where your contributions are valued. With the opportunity to learn, develop, and be recognised, Cairn a place where you can build a career, you’re proud of.

About the Role

Treehouse London was founded on the ideas that inspire a child to build a treehouse. Adventure, independence, cozy spaces and repurposing crafty things are what make a place warm and special. That’s why every Treehouse Hotel celebrates found objects, nostalgic tunes, handmade details and locally sourced treats.

We’re looking for a Director of Sales who brings that same spark, someone curious and commercial, with a knack for turning opportunities into real results. You’ll drive revenue growth with your team across all segments and work hand-in-hand with our brilliant food & beverage teams at Madera and Nest to elevate private dining, celebrations, and everything in between.

This role is all about momentum, growing partnerships, shaping strategy, and keeping our story fresh. You’ll turn data into direction, ideas into experiences, and collaboration into long-term success.

If you’re a leader who brings people together and loves driving results that make a real impact — we’d love to hear from you.

Main Responsibilities

• Drive sales, room revenue, and occupancy, creating a direct positive impact on hotel performance and profitability.
• Create, develop and execute sales efforts, and for identifying, qualifying, and actively pursuing revenue opportunities. Generate, secure and establish new accounts, as well as maintaining and growing existing accounts.
• Conduct direct sales solicitations through phone calls, emails, direct mailings, appointments, site tours, etc.
• Solicit new potential business by expanding account base.
• Develop sales strategies to target individual markets and effectively execute these plans and actions.
• Maintain awareness of market situation and its impact on the hotel. Anticipate business needs with flexible planning
• Negotiates local corporate and group rates and all aspects of the sales contract

About You

• Proven track record in hospitality sales leadership, ideally at regional or multi property level.
• Strong business acumen with the ability to interpret data and translate into actionable strategy.
• Exceptional people management and team development skills.
• Excellent relationship-building and influencing capabilities.
• Commercially driven with strong understanding of revenue management and digital channels.
• Creative thinker with a dynamic and confident personality.
• Strong communication and presentation skills.
• Aligned with Cairn Group values: respect, integrity, sustainability, and hospitality.

About Us

Cairn Group is a leading UK hospitality company with over 60 years of expertise in hotel acquisition, ownership, management, investment, and development. Our journey has been shaped by successful partnerships with global brands and a commitment to creating thriving, guest-focused properties.

At Cairn Group, our values - Respect, Integrity, Sustainability, and Excellence (RISE) - are at the heart of everything we do. We respect our team and guests, act with integrity, and invest in our people to build a sustainable future - for our business, our communities, and the planet. Every day, we work to deliver excellence, going the extra mile to create outstanding experiences for our guests.

Benefits

• Service Excellence Bonus: Your hard work pays off. Service charge tips and gratuities add a well-earned boost to your pay check,
• Get Paid in Real-Time with Wagestream: Take control of your earnings. Track your pay live, access funds when needed, and get expert financial tips—all in real-time,
• Stay, Relax and Recharge: Enjoy discounted stays across our all our venues. Treat yourself or bring your friends and family along for a well-earned break,
• Delicious Discounts: Indulge a little with 50% off food and drinks across our hotels, bars and restaurants,
• Spa Discounts: Self-care matters! Treat yourself with exclusive wellness offers at our spas and leisure clubs,
• Retail, Cinema & Fun Discounts: Enjoy exclusive access to savings on shopping, cinemas trips and fun days out,
• Rise with Us: From apprenticeships to leadership programs, our development team is here to help you grow and reach your career goals,
• Superstar Awards: Your hard work deserves the spotlight! Each month we celebrate and reward our team members who showcase our values and bring hospitality to life,
• Long-Service Awards: Celebrate key milestones with us, starting from just one year of service—plus enjoy extra annual leave as a thank-you for your commitment.
• Recommend a Friend: Bring great people into the team and earn a bonus when they join!
• 24/7 Support: We’re committed to your wellbeing. Access our confidential Employee Assistance Programme anytime, anywhere.
• Pension Scheme: Plan for your future with our pension plan, designed to help you build long-term security.
• Year-Round Incentives: Enjoy fun incentives, exciting challenges, and surprise perks throughout the year!
• Bereavement Leave – When life gets tough, we ensure you have the time and support you need to be with your loved ones.