Director, Brand Creative Strategy, CNBC

NBCUniversal; City Of London; On-site; GBP 80,000 - 120,000; Full time

Job summary

A leading media company is seeking an EMEA Brand & Creative Strategy Director in London. The role involves developing innovative content strategies that drive revenue growth through advertising partnerships. Candidates should have extensive experience in digital marketing and a collaborative approach to enhance client relations. This position offers a dynamic work environment and the opportunity to influence key strategic decisions.

Qualifications

• Proven EMEA client experience.
• Experience in managing stakeholders.
• Ability to thrive in a high-pressure environment.

Responsibilities

• Set and execute vision for EMEA/US Brand & Creative Strategy.
• Lead a high-performing team across multiple workstreams.
• Drive pitch-to-deal conversion rates and repeat business.

Skills

Expertise in multiplatform content

Strong understanding of digital marketing

Excellent communication skills

Creativity and problem-solving

Job description

Overview

As EMEA Brand & Creative Strategy Director, you will have a critical leadership role in supporting the success of CNBC International by working with Sales to drive revenue growth through commercial innovation with our advertising partners.

You will develop compelling multi-platform content proposals, whether working with senior CNBC International editorial stakeholders, or our commercial content studio.

You will find new ways for brands to achieve impact beyond advertising, through events, podcasts, newsletters and more.

Above all, you will work with Sales teams in EMEA, the US and APAC to create fully-developed, client-facing proposals that tell a compelling story about why advertisers should choose CNBC, and what they can achieve with us.

You will champion creative excellence and original thinking and work closely with senior CNBC editorial stakeholders and the wider commercial teams including product, events, data and the content studio to help bring the vision to life.

Key Responsibilities

• Strategic Leadership: Working with the Snr Director, Brand and Creative Strategy, set and execute the vision and strategic direction for the EMEA/US Brand & Creative Strategy unit, ensuring a forward-thinking, innovative approach to client solutions.
• Team Management: Together with the Snr Director, lead and develop a high-performing team of strategists and creatives, overseeing multiple workstreams across branded content, digital campaigns, and integrated marketing initiatives. Set clear priorities, coach for growth, and ensure delivery against strategic objectives and timelines.
• Process Optimization: Continuously review and improve team workflows, systems, and processes to maximize creativity, efficiency, and client impact.
• Cross-Functional Collaboration: Act as the key liaison between sales, editorial and content teams, driving alignment on best practices, cost estimates, workflow, and seamless execution of integrated campaigns.
• Commercial Focus: Drive pitch-to-deal conversion rates, repeat business, and ensure the strategic rationale behind each proposal strengthens CNBC’s commercial positioning and success.
• Deal/Proposal Health: Work with peers, stakeholders, sales leads to ensure accurate budgeting and revenue vs cost planning for all proposals.
• Market Intelligence: Stay on top of trends in digital advertising, content marketing, B2B events, and technological innovations to evolve client pitch strategies. In addition, maintain deep knowledge of:
  • Business news, CNBC’s coverage, and key regional newsmakers
  • CNBC’s programming and editorial calendar across platforms
  • Media regulations across global markets (Ofcom/IMDA)
  • Competitor activity, client movements, and industry shifts

Skills and Experience and Requirements

• Expertise in multiplatform content and storytelling solutions for global brands, including native advertising/branded content
• Proven EMEA client, RFP and campaign solution experience
• Strong understanding of digital marketing, with track record of packaging strategic brand solutions
• In-depth knowledge of latest trends in marketing, particularly digital and B2B events
• Excellent, innovative and persuasive, written, verbal and visual communication skills
• A collaborative, ‘can do’ approach that encourages co-operation between internal departments and helps to enhance CNBC’s client relationships
• Experience of stakeholder as well as staff management
• Creativity and a passion for innovative problem solving
• An ability to multi-task and thrive in a high-pressured environment.
• Willingness to travel as required and to work flexible hours when necessary
• Ability to work in the UK

The responsibilities associated with this position are not limited to the above description and may be modified at any time by the Company.

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [e-mail].

Although you\'ll be hired as an NBCU employee, your employment and the responsibilities associated with this job likely will transition to Versant in the future. By joining at this pivotal time, you\'ll be a part of this exciting company as it takes shape.