Direct Marketing Executive - Cash and Alternative Gifts

EASYWEBRECRUITMENT.COM; City Of London; Hybrid; GBP 31,000 - 36,000; Full time

Job summary

An international humanitarian organisation is seeking a Direct Marketing Executive to deliver impactful marketing campaigns. This hybrid position offers a salary between £31,994 and £35,549, with flexible working hours. The ideal candidate should possess strong direct marketing knowledge and exceptional communication skills to engage with supporters effectively.

Benefits

25 days annual leave

Flexible hours

Enhanced parental leave pay

Stakeholder pension

Qualifications

• Experience with external suppliers or internal stakeholders for direct marketing campaigns.
• Demonstrable numerical skills interpreting data.
• Capability to adapt quickly in an agile environment.

Responsibilities

• Manage planning and delivery of multi-channel campaigns.
• Drive income and engagement from individual supporters.
• Maximise return on investment through effective marketing strategies.

Skills

Knowledge of direct marketing channels

Strong planning and project management skills

Excellent communication skills

Analytical skills

Strong IT skills including Excel and Word

Tools

CRM systems

Job description

Our client is looking for a Direct Marketing Executive - Cash and Alternative Gifts to join the team on a full time, permanent basis.

About them:

They are an international humanitarian organisation that strives for a world free from poverty, fear and oppression. They deliver lifesaving and life-changing interventions to the world's poorest and most vulnerable people. From rapid emergency response to innovative development programming, they go to the hardest to reach places to make sure that no‑one is left behind. With almost 4,500 staff of more than 50 nationalities, our client operates in 25 of the world s poorest countries, helping people to achieve major and long‑lasting improvements in their lives.

Benefits

• 25 days annual leave, pro‑rated for part‑time employees.
• Office closure between Christmas Day and New Year s Day
• Flexible hours and hybrid working
• Annual leave purchase scheme
• Enhanced parental leave pay
• Stakeholder pension
• Season ticket loan
• Cycle scheme
• Life assurance
• Access to Employee Assistance Programme (EAP)

About the role:

The Direct Marketing Executive will play a key role in delivering high‑quality direct marketing campaigns that drive income and engagement from individual supporters. Focusing on cash appeals and alternative gifts, this role will manage the planning, delivery, and evaluation of multi‑channel campaigns that inspire supporters to give, strengthen loyalty, and maximise return on investment.

About You:

ESSENTIAL

• Knowledge of using direct marketing channels such as mail and email.
• Strong planning and project management skills.
• Experience of working successfully with external suppliers or internal stakeholders to deliver direct marketing campaigns.
• Demonstrable analytical skills and highly numerate.
• Experience of using a database.
• Excellent communication, interpersonal and negotiation skills.
• Excellent written skills including experience of writing and editing emails.
• Demonstrable organisation skills and experience of managing a varied workload.
• Ability to build effective relationships with internal stakeholders and external agencies.
• A collaborative, proactive, and solution‑focused approach.
• Strong IT skills including Excel and Word.
• Demonstrates ability to work in an agile manner and adapt to changes quickly.
• Shows strong initiative; ability to bring in new, creative ideas.

DESIRABLE

• Experience in the charity sector or individual giving fundraising.
• Knowledge of online marketing.
• Ability to work on own initiative.
• Good understanding of delivering excellent customer service/donor care.
• Familiarity with CRM systems and data segmentation tools.

Our client encourages all qualified candidates, irrespective of gender, ethnicity and origin, disability, political beliefs, religious beliefs, sexual orientation, or socio‑economic status to apply to become a part of the organisation. Our client is against all forms of discrimination and unequal power relations and is committed to promoting equality.

TO APPLY

Please upload your CV and cover letter explaining how you match the job criteria by 9th November 2025. All candidates who are short‑listed for an interview will be notified via email. Candidates must be legally entitled to work in the UK at the time of application.

Conditions of Appointment:

Job Location: London (Hybrid)

Contract Type: Permanent

Hours: Full time

Salary: London £31,994 - £35,549, based on full time hours (35 hours per week)

The successful post holder will be required to complete a criminal records self‑declaration form and a Basic DBS check.

Having a criminal record will not necessarily debar you from working with their organisation. This will depend on the nature of the position, together with the circumstances and background of your offences.

You may also have experience in the following: Direct Marketing Executive, CRM Marketing Executive, Database Marketing Manager, CRM Manager, Email Marketing Executive, eMarketing, Online Marketing, Internet Marketing, Campaign Executive, Campaign Manager, Digital Marketing, Third Sector, NFP, Not for Profit, Charity etc