Digital Web Manager

Bromcom Computers; Greater London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A technology solutions company in the Greater London area is seeking a Digital Presence Lead to oversee the planning and delivery of their corporate website redevelopment. The successful candidate will manage external teams and ensure that the site meets performance, accessibility, and SEO standards. Essential skills include experience with CMS platforms and web technologies like HTML, CSS, and JavaScript, as well as knowledge of analytics tools. This role offers an exciting opportunity to shape the digital landscape of the company.

Qualifications

• Experience leading website redevelopment or CMS migration projects.
• Knowledge of CMS platforms such as Optimizely, Umbraco, or WordPress.
• Working knowledge of HTML, CSS, JavaScript.
• Experience with Google Analytics 4, GTM, and SEO best practices.
• Strong understanding of UX, accessibility, and responsive design.

Responsibilities

• Lead the website redevelopment and CMS migration.
• Manage external developers and agencies.
• Define CMS governance and analytics setup.
• Own website performance, accessibility, and SEO optimisation.
• Oversee ongoing maintenance and updates.

Skills

Website redevelopment

CMS migration

HTML

CSS

JavaScript

Google Analytics 4

SEO best practices

UX design

Accessibility

Tools

Optimizely

Umbraco

WordPress

Dynamics 365

Power BI

Google Tag Manager

Job description

Purpose of the Role

To lead the planning, delivery, and ongoing management of Bromcom's digital presence, including redeveloping the corporate website and integrating analytics, automation, and content workflows. This role bridges creative, technical, and marketing disciplines to ensure the new website delivers on brand, performance, accessibility, and lead‑generation goals.

Key Responsibilities

• Lead the website redevelopment and CMS migration (Optimizely, Umbraco, or WordPress enterprise).
• Manage external developers and agencies to deliver the site on time and within budget.
• Define CMS governance, analytics setup (GA4, GTM), and integration with Dynamics 365 and Power BI.
• Own website performance, accessibility, and SEO optimisation.
• Oversee ongoing maintenance, updates, and documentation to avoid legacy code issues.

Skills & Experience

Essential

• Experience leading website redevelopment or CMS migration projects.
• Knowledge of CMS platforms such as Optimizely, Umbraco, or WordPress.
• Working knowledge of HTML, CSS, JavaScript.
• Experience with Google Analytics 4, GTM, and SEO best practices.
• Strong understanding of UX, accessibility, and responsive design.

Desirable

• CRM or marketing automation integration experience (Dynamics 365, ClickDimensions).
• Cloud hosting, domain management, and security familiarity.
• Exposure to A/B testing (Optimizely, VWO) and Power BI reporting.
• Experience in B2B SaaS, EdTech, or public‑sector technology.