Digital Strategy Manager

PUBLICIS MEDIA; Greater London; On-site; GBP 50,000 - 80,000; Full time

Benefits offered by this job

Pension

Private Medical

Reflection Days

Shared Parental Leave

Job summary

APEX, Publicis Media’s growth and solutions hub, seeks a Biddable Account Manager to lead Paid Social and Programmatic campaigns for Publicis Media clients in the UK. You’ll combine trading excellence with data-driven strategy to deliver Guaranteed Outcomes, focusing on Paid Social activation initially.

You’ll manage a team of SAEs and AEs, coordinate with Brand Leads, Strategy, Trading, Data and Commercial teams, and grow hub revenue through innovative solutions while maintaining strong client

Qualifications

• Hands-on experience with Meta and TikTok; DSP platforms (DV360/TTD/ADSP) desirable.
• Strong understanding of biddable media KPIs, optimization levers, measurement and attribution.
• Confident in presenting insights to clients and guiding media decisions.
• Ability to mentor junior team members and foster a high-performance environment.

Responsibilities

• Lead day-to-day client and campaign management across APEX Paid Social + Programmatic campaigns.
• Oversee a team of SAEs and AE’s, manage their daily tasks to ensure all clients deliverables are completed to a high standard.
• Monitor campaign performance in line with pre-defined business objectives ensuring Performance, Pacing, & Profit benchmarks are achieved.
• Work closely with the Brand leads to identify areas of growth for the business and increase hub revenue.
• Support the Strategy team with biddable planning across audiences, targeting, creative, measurement, and testing.
• Build, maintain and manage relationships with Publicis Agencies, Internal teams, DSPs, & associated tech vendors.

Skills

Social media advertising

DSP platforms

Analytics & insights

Client communication

Mentoring juniors

Excel

Tools

DV360

The Trade Desk (TTD)

ADSP

Job description

Company Description

APEX is Publicis Media’s growth and solutions hub, created to solve complex problems and drive meaningful business outcomes for clients across all media. As the principal investment arm of Publicis Media, we take on investment risk to deliver guaranteed performance and unlock growth in an increasingly complex media landscape.

Our solutions redefine what inventory media means by enabling outcomes across the entire marketing funnel, spanning both traditional and digital channels. This includes TV, radio, print, and cinema, alongside online video, display, out-of-home, audio, social, and retail media. By combining strategic investment, exclusive partnerships, and advanced activation capabilities, APEX helps brands plan and deliver media with greater confidence, clarity, and impact.

APEX partners with Publicis Media agencies and their clients in the UK and worldwide. Our team operates as a collaborative, specialist hub, supporting agencies to deliver smarter solutions for their clients while providing individuals the opportunity to build, innovate, and grow their careers within one of Publicis Media’s most progressive and commercially focused teams.

Overview

What will you be doing?

The Biddable Account Manager sits within the APEX Digital team, leading day-to-day client and campaign management across Paid Social and Programmatic activity to deliver Guaranteed Outcomes for Publicis Media clients. Combining trading excellence with data-driven strategy, this role ensures campaigns drive performance and growth across the full marketing funnel, with an initial focus on Paid Social activation.

The manager oversees a team of Senior Account Executives and Account Executives, managing daily workflows and maintaining a high standard of client deliverables, while monitoring performance, pacing, and profit benchmarks against defined business objectives. Working closely with Brand Leads, Strategy, Trading, Data, and Commercial teams, they support biddable planning across audiences, targeting, creative, measurement, and testing, while identifying opportunities to grow hub revenue through innovative solutions.

The role requires strong relationship management across Publicis agencies (Starcom, Zenith, Spark, Digitas), internal stakeholders, DSPs, and technology vendors, alongside active contribution to team best practices within a collaborative, supportive environment focused on continuous learning and improvement.

Responsibilities

• Lead day-to-day client and campaign management across APEX Paid Social + Programmatic campaigns.
• Oversee a team of SAEs and AE’s, manage their daily tasks to ensure all clients deliverables are completed to a high standard.
• Monitor campaign performance in line with pre-defined business objectives ensuring Performance, Pacing, & Profit benchmarks are achieved.
• Work closely with the Brand leads to identify areas of growth for the business and increase the hub revenue.
• Support the Strategy team with biddable planning across audiences, targeting, creative, measurement, and testing.
• Build, maintain and manage relationships with Publicis Agencies, Internal teams, DSPs, & associated tech vendors.
• Contribute to daily / weekly team meetings / best practice approach.

Qualifications

What are we looking for?

• Hands-on experience with Social platforms (Meta & TikTok essential) experience across DSP platforms desirable, (DV360, TTD, ADSP).
• Strong understanding of biddable media KPIs, optimisation levers, measurement frameworks, and attribution.
• Strong analytical and troubleshooting skills, with the ability to turn data into clear actions.
• Confident communicating with clients, presenting insights, and influencing media decisions.
• Ability to manage and mentor junior team members, fostering a supportive and high-performance environment
• Strong proficiency in Excel
• A keen interest in the Digital Marketing industry and emerging biddable technology trends.

Additional Information

APEX

has fantastic benefits on offer to all of our employees, full details of which are shared when you join. This includes the classics like Pension, Life Assurance, Private Medical, as well as Reflection Days, Shared Parental Leave, and spans other initiatives like:

Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

At APEX, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.

We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.

Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.