Digital & Social Content Lead

Lighthouse Social; United Kingdom; On-site; GBP 40,000 - 65,000; Full time

Job summary

Lighthouse Social in the United Kingdom seeks a Digital & Social Media Manager to manage day-to-day digital presence across social media, websites, and member platforms. You will translate brand and programming into engaging digital activity, owning content plans, publishing, and performance reporting, while coordinating with partners and agencies.

You will also support new digital systems, member portals and CRM migrations, ensuring a premium member experience across Lighthouse Social and Sæl

Qualifications

• Proven experience in digital marketing, social media, content or a comparable digital role.
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Responsibilities

• Own and schedule the monthly social calendar across priority channels including Instagram and LinkedIn.
• Write and edit social copy in the Lighthouse Social and Sæl Spa tone, ensuring accurate dates, prices and partner credits.
• Coordinate with external content agencies; briefing, briefs, shot lists and feedback management.
• Maintain a library of approved photography and video assets and monitor member content.
• Escalate reputational concerns and respond to comments or messages as needed.
• Maintain day-to-day website content within CMS permissions and ensure information is current.
• Collaborate on website UX improvements, SEO basics and landing pages for conversions.
• Support development and launch of new member portals and digital products.
• Coordinate content migration, testing and user journeys across platforms and apps.
• Identify content gaps and log issues for resolution.
• Ensure a premium, consistent brand experience across Lighthouse Social and partner touchpoints.
• Own the build and distribution of newsletters and member emails.
• Support CRM and email marketing capability improvements and targeting.
• Assist with member communications across journeys from onboarding to promotions.
• Produce monthly digital performance reports and actionable insights.
• Ensure alignment with marketing, membership, F&B and events teams for a joined-up plan.
• Protect visual identity and tone, briefing designers and creators as needed.
• Track budgets, agency deliverables and historical performance data.
• Maintain calendars and platform records for audit and optimization.

Skills

Digital marketing

Social media

Content creation

Email marketing

CMS platforms

SEO basics

UX understanding

Copywriting

Campaign management

Analytics & reporting

Stakeholder collaboration

Project management

Tools

Meta Ads Manager

Canva

Later

Job description

Lighthouse Social in the United Kingdom seeks a Digital & Social Media Manager to manage day-to-day digital presence across social media, websites, and member platforms. You will translate brand and programming into engaging digital activity, owning content plans, publishing, and performance reporting, while coordinating with partners and agencies.

You will also support new digital systems, member portals and CRM migrations, ensuring a premium member experience across Lighthouse Social and Sæl