Digital Optimising Assistant

Signet Jewelers (UK and Ireland); Watford; Hybrid; GBP 26,000 - 34,000; Full time

Benefits offered by this job

30% staff discount

Life Assurance from day one

Holiday entitlement (22+ days)

Job summary

Signet Jewelers (H. Samuel & Ernest Jones) invites applications for a Digital Optimising Assistant on a fixed-term maternity cover. The role focuses on e-commerce, website optimisation, and digital merchandising across two leading jewellery brands.

You will help ensure our websites are engaging, accurate, and optimised for the best customer experience, while supporting campaigns, data-driven improvements, and online merchandising initiatives.

Qualifications

• Strong IT skills with Excel proficiency.
• Ability to learn new systems and digital tools quickly.
• Excellent organisational and time-management skills.
• Analytical and problem-solving abilities.
• Effective written and verbal communication skills.
• Experience with CMS or e-commerce is a plus.

Responsibilities

• Update website content including banners, landing pages, messaging, and terms.
• Support weekly trade marketing campaigns and brand updates.
• Monitor promotional calendar and measure campaign performance.
• Optimise product listings, navigation, and pages to improve conversion.
• Merchandise products online using data insights.
• Assist with SEO updates and website enhancements.

Skills

Excel

Analytics

Digital merchandising

Attention to detail

Written and verbal communication

Tools

CMS platforms

Google Analytics

SEO tools

Job description

Digital Optimising Assistant - Hybrid role working 2 days a week from our office in Croxley Park

Are you passionate about digital experiences, customer journeys, and bringing online campaigns to life? Do you have a great eye for detail, a flair for organisation, and enjoy working in a fast-paced retail environment?

At Signet Jewelers, home to H. Samuel and Ernest Jones, we're looking for a Digital Optimising Assistant to join our Digital team on a fixed-term contract covering maternity leave. This is an exciting opportunity to gain hands‑on experience in e‑commerce, website optimisation, trade marketing, and digital merchandising for two of the UK's leading jewellery brands.

What you'll be doing

As Digital Optimising Assistant, you'll play a key role in ensuring our websites are engaging, accurate, and optimised to deliver the best possible customer experience.

You’ll be responsible for:

• Updating website content including banners, landing pages, promotional messaging, terms and conditions, and returns information.
• Supporting the delivery of weekly trade marketing campaigns and brand updates across H. Samuel and Ernest Jones.
• Monitoring the promotional calendar and helping measure campaign performance.
• Optimising product listings, navigation, filters, landing pages, and product detail pages to improve conversion and customer experience.
• Merchandising products online using customer and performance data.
• Supporting SEO updates and website enhancement initiatives.
• Carrying out regular onsite reviews to identify opportunities for improvement.
• Assisting with creative briefing and coordination of digital assets.
• Ensuring all content is accurate, on‑brand, visually appealing, and customer‑focused.
• Analysing customer behaviour and competitor activity to generate actionable insights and recommendations.

What we're looking for

We're seeking someone who is curious, organised, analytical, and eager to develop their digital commerce expertise.

Ideally you will have:

• Strong IT skills and confidence using Microsoft Office, particularly Excel.
• The ability to quickly learn new systems, platforms, and digital tools.
• Excellent organisational and time‑management skills.
• Strong analytical and problem‑solving abilities.
• Effective written and verbal communication skills.
• The ability to manage multiple priorities and thrive in a fast‑moving environment.

Previous experience with website content management systems (CMS), e‑commerce, digital marketing, or online merchandising would be advantageous, but we also welcome applications from candidates looking to build a career in digital retail.

We offer a fantastic job and more…

We are passionate about our profession, and together we can help you realise your full potential. Come and be part of Signet Jewelers and enjoy the following fantastic benefits:

• Generous discount of up to 30% off our fabulous products from day one.
• An annual enhanced discount to celebrate the day you joined our team.
• Retirement Savings plans which offer flexibility in the way you save for the future.
• Immediate Life Assurance from day one.
• A minimum of 22 days holiday per year which increases after a years’ service.
• Recognised qualifications, study support and structured career progression.
• Health and Wellbeing Scheme.
• Give As You Earn scheme – An easy way to support causes close to your heart.
• Real Rewards - exclusive discounts on groceries, travel and leisure.

Be part of something special!

Signet is the name behind H. Samuel and Ernest Jones. Together, we have more than 270 stores in the UK and Republic of Ireland. But that’s not all, we are part of the world’s largest retailer of diamond jewellery with approximately 2,800 stores. Just imagine where your career could take you

Signet Jewelers (H. Samuel & Ernest Jones) is an equal opportunity employer committed to diversity and inclusion.

We welcome applications from all sections of the community and are proud to have achieved Disability Confident Committed status (Level 1). All employment is decided on the basis of qualifications, merit and business need.