Role Overview
As the Digital Media Specialist (DMS), you will be tasked with ensuring a luxury online customer experience, through the representation of the Centre's new and pre‑owned vehicles, to drive sales and support the achievement of the Centre's objectives. Reporting to the Used Car Manager, you will create high‑quality images, video content and digital media to showcase the Centre’s vehicle stock across online platforms. This role supports the Centre sales team to ensure vehicles are presented to the highest standard, driving customer engagement and enquiries.
Vehicle Photography & Media
- Capture high‑quality, consistent images and video walkarounds of all vehicles for online listings
- Ensure all vehicles are photographed promptly once prepared for sale
- Edit and upload images to the Centre website, manufacturer portals, and third‑party advertising platforms
- Maintain visual standards by presenting vehicles in a professional and appealing manner
Digital Media & Content
- Produce creative digital content for marketing campaigns, including short videos, social media reels, and promotional graphics
- Assist the Centre Support Manager and Marketing Department with social media content production and unique creative initiatives that align with Porsche Brand and PRG Marketing strategy, to engage audiences and promote stock
Stock Management Support
- Work with the sales and preparation teams to track vehicles through the preparation process to ensure timely photography
- Co‑ordinate vehicle valeting and preparation schedules to ensure availability for media capture
- Keep online listings accurate, ensuring all vehicle images, specifications, and details are up to date
- Assist in reporting on stock presentation and online visibility
- Assist with showroom preparation including vehicles, merchandise and displays
- Be proactive in maintaining professional standards of the Centre's presentation
Equipment & Standards
- Maintain equipment and designated vehicle photo area(s) to professional standards
- Ensure compliance with brand guidelines for imagery and media output
- Identify opportunities to improve presentation standards and digital engagement
Qualifications
- Full UK Driving Licence held for over 2 years and be aged over 21 years (for insurance purposes)
- Strong photographic skillset and basic video production skill
- Creative eye for detail, composition, and branding
- Strong organisational skills and ability to work to tight deadlines
- Experience in using image editing software (Photoshop)
- Understanding of social media platforms and how to produce successful content
- Flexibility and diary management to work parallel with vehicle preparation timings and scheduling, Able to demonstrate portfolio of automotive work
- Experience in an automotive retail environment
- Experience in using video editing software (Adobe Premiere Pro or Rush)
- Knowledge of automotive retail and used car marketing
Company Overview
Headquartered in Reading, Porsche Retail Group (PRG) operates several Porsche Centres, Service Centres and a Trade Parts Distribution Centre in and around London and the South‑East. Our culture of trust, integrity and empowerment fuels our passion for excellence and the Porsche DNA. PRG is committed to promoting diversity, equal opportunities and an inclusive workplace.
Benefits
- Basic Salary of £33,345 per annum
- Fixed hours each week – 5 days per week, Monday to Friday 8 am to 6 pm
- Option of a VW Group Vehicle at a preferential leasing rate
- 33 days holiday per year, with an extra day for long service
- Preferential rates on several products and services, including high street brands, restaurants, gyms and Porsche products
- Life Assurance
- DC Pension Scheme
- Employee Assistance Program – support and advice on issues impacting your wellbeing
- Dedicated mental health champions
- Subsidised parking; Green Park tube 2‑minute walk away