Digital Media Officer - GLA14618

GLASGOW CITY COUNCIL AND ARMS LENGTH ORGANISATION; United Kingdom; On-site; GBP 30,000 - 40,000; Full time

Job summary

A local government body in the United Kingdom is looking for a Digital Media and Design professional to develop engaging digital content that supports communications objectives. The role involves contributing to the Council’s Digital and Social Media Strategy, managing online communities, and analysing user behaviour trends to optimize messaging. Ideal candidates should have experience in digital content creation and management.

Responsibilities

• Contribute to the development, design, and implementation of the Council’s Digital and Social Media Strategy.
• Contribute to content creation, copywriting, editing, proofreading, and uploading to digital channels.
• Build and manage brand consistency through digital content.
• Establish and maintain online communities on all relevant platforms.
• Create periodic reports to optimise platform messaging.

Job description

Job Description

Located within the Chief Executive’s Department, Communications & Strategic Partnerships, you will work with the Digital Media and Design team to create and curate engaging digital content that supports the Council’s communications objectives. You will contribute to the development and delivery of the Council’s Digital and Social Media Strategy, with a particular focus on engaging with our audiences and supporting related initiatives and activities.

Responsibilities

• Contribute to the development, design, and implementation of the Council’s Digital and Social Media Strategy with a focus on engaging with our audiences, supporting initiatives and activities.
• Contribute to content creation, copywriting, editing, proofreading, and uploading to digital channels and directing paid search and social campaigns.
• Build and manage brand consistency through digital content.
• Establish and maintain online communities on all relevant platforms by managing and responding to interactions alongside the customer service team.
• Create periodic reports to optimise platform messaging by analysing user behaviour trends and communications metrics, including the performance of campaigns.
• This role is politically restricted.

Application Packs

The following alternative Application Packs can be requested in other formats, for example Braille, Audio and other languages. To request an alternative Application Pack please phone [phone]. Packs will be posted out to you 2nd class within 3 working days of receiving your telephone request. Please note the closing date of the job advert if requesting this to ensure that you give yourself plenty of time to complete your application form and return to us.

Further Information

Please note that Glasgow City Council is currently completing a Job Evaluation exercise and introducing a new pay and grading structure which may impact on current salaries quoted in job adverts, see

Working for Us\Job Evaluation

For further information about working for us please refer to our website GCC HR Policies