Digital Media Marketing Manager

SENIOR INTERNATIONAL HOLDING (SINGAPORE) PTE. LTD.; City Of London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading international company in London is seeking a Digital Marketing Manager to develop and implement comprehensive marketing strategies. You'll manage digital advertising channels and lead a marketing team. The ideal candidate holds a bachelor's degree in a relevant field and possesses strong analytical and project management skills. This role offers the opportunity to make a significant impact in a dynamic environment.

Qualifications

• Bachelor’s degree or above in relevant fields.
• Strong analytical, communication, and project management skills.

Responsibilities

• Develop and implement comprehensive digital marketing strategies.
• Manage and optimize various digital advertising channels.
• Analyze marketing data to refine strategies.
• Oversee website updates and email marketing campaigns.
• Lead and guide the digital marketing team.
• Monitor market trends and propose innovative initiatives.

Skills

Strong analytical skills

Communication skills

Project management skills

Education

Bachelor’s degree in Marketing, Communications, E-commerce, Visual Media or related fields

Job description

Key Responsibilities

1. Develop and implement comprehensive digital marketing strategies, including brand campaigns, media planning, social media operations, and content creation.
2. Manage and optimize Google Ads, Meta Ads (Facebook/Instagram), LinkedIn Ads, and other digital advertising channels.
3. Analyze marketing data (CTR, conversion rate, ROI, etc.) to refine strategies and improve campaign effectiveness.
4. Oversee the planning and execution of website updates, email marketing, and online events such as webinars and promotional campaigns.
5. Lead and guide the digital marketing team, ensuring effective collaboration with other departments to achieve marketing goals.
6. Monitor market trends and competitors’ activities, and propose innovative digital marketing initiatives.

Requirements

• Bachelor’s degree or above in Marketing, Communications, E-commerce, Visual Medial or related fields.
• Strong analytical, communication, and project management skills.