Digital Marketing Specialist

London Early Years Foundation (LEYF); London; Hybrid; GBP 37,800 - 46,200; Full time

Benefits offered by this job

£42,000 salary

7% employer pension contribution

70% childcare discount

35 days annual leave

Job summary

A London-based charitable organization is seeking a Digital Marketing Specialist to enhance teacher recruitment and nursery occupancy. This full-time role offers a salary of £42,000, hybrid working conditions, and a range of benefits. Candidates should have digital marketing experience and be proficient with tools like Google Ads and Meta Business Suite.

Qualifications

• Experience in digital marketing with a mix of creative and analytical skills.
• Ability to manage multiple campaigns effectively.
• Care about purpose, equity, and inclusion in your work.

Responsibilities

• Plan and deliver digital marketing campaigns.
• Build targeted Google and Meta ads.
• Manage email marketing campaigns and analyze their performance.

Skills

Digital marketing experience

Google Ads

Meta Business Suite

Mailchimp

GA4

SEO

Content optimization

Tools

Google Ads

Meta Business Suite

Mailchimp

CMS platforms

Job description

Join to apply for the Digital Marketing Specialist role at London Early Years Foundation (LEYF)

Join to apply for the Digital Marketing Specialist role at London Early Years Foundation (LEYF)

London Early Years Foundation (LEYF) provided pay range

This range is provided by London Early Years Foundation (LEYF). Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Direct message the job poster from London Early Years Foundation (LEYF)

Talent Acquisition Manager at London Early Years Foundation

Location: Hybrid working, with 2 days per week at our Central London office (Pimlico)

If you're a digital marketer who wants to make a real impact, this could be the role you’ve been waiting for. We’re hiring a Digital Marketing Specialist to join our Sales, Marketing & Communications team at the London Early Years Foundation (LEYF) a charitable social enterprise that puts purpose before profit.

That means your work won’t be about vanity metrics or pushing products no one needs. Instead, you’ll help us recruit passionate teachers, fill nursery places for families across London, and grow a brand that stands for equality in early years education.

What it feels like to be in this role

You’ll be at the centre of our digital marketing, planning and delivering campaigns to drive teacher recruitment, grow nursery occupancy, promote our training Institute, and elevate our voice as a sector leader.

You’ll work closely with our Recruitment Marketing Manager and collaborate across the wider team. You’ll build targeted Google and Meta ads, refresh web content, create email journeys, and track performance to continually improve.

You’ll take ownership of:

• Paid digital campaigns – Google, Meta and more
• Email marketing – planning, writing and analysis
• Performance reporting – analytics, A/B testing, optimisation

We think you’ll love this role if you:

• Have digital marketing experience and enjoy both creative and analytical work
• Know your way around Google Ads, Meta Business Suite, Mailchimp, GA4, Planable and CMS platforms
• Understand SEO and web content optimisation
• Are highly organised and great at managing multiple campaigns
• Care about purpose, equity, and inclusion — and want your work to reflect those values
• (Bonus) Have experience in a charity, education, or values-driven organisation

We don’t just talk about purpose - we live it. With 43 nurseries across London and 4,000 children supported each year, every penny we make is reinvested into improving outcomes for children, families and collegues.

You’ll be part of a kind, collaborative, and ambitious team where you’re encouraged to try new things, take creative risks, and lead with confidence. As Nicole, our Recruitment Marketing Manager, puts it:

"It’s rare to find a job where you feel so connected to the outcome. You know that what you're doing really matters and has a big impact on London’s children and communities."

What we offer

• £42,000 salary (40 hours/week, Mon–Fri)
• 7% employer pension contribution (you only contribute 1%)
• 70% childcare discount at any LEYF nursery
• 35 days annual leave (including 8 bank holidays + your birthday off)
• Sector-leading parental leave, wellbeing support, shopping discounts, events and more

If you’re ready to put your digital marketing skills to work for something bigger, we’d love to hear from you.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Advertising, and Public Relations

• Industries

  Education and Non-profit Organizations

Referrals increase your chances of interviewing at London Early Years Foundation (LEYF) by 2x

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