Digital Marketing Manager - eCommerce

Zero Surplus; England; On-site; GBP 40,000 - 60,000; Full time

Job summary

A top recruitment agency is seeking a Digital Marketing Manager for an exciting eCommerce clothing brand. This role involves overseeing brand visibility, managing ad strategies, and developing engaging content. Ideal candidates have solid digital marketing experience, particularly in fashion or lifestyle sectors. The role offers opportunities for creative growth within a dynamic environment.

Qualifications

• Solid experience in digital marketing for D2C or eCommerce brands.
• Creativity, strategic thinking, adaptability, and collaboration skills required.

Responsibilities

• Oversee brand visibility and paid advertising strategies.
• Develop engaging content and explore new markets.
• Manage Meta and Google Ads activity.
• Review campaign performance and support creative campaign ideas.
• Identify new product lines and revenue streams.

Skills

Digital marketing experience

Creativity

Strategic thinking

Familiarity with Shopify

Job description

Overview

Digital Marketing Manager - eCommerce

We are delighted to be working with one of the UK's fastest-growing clothing eCommerce businesses. With a highly reviewed product portfolio and impressive growth achieved in a short time, this company is quickly becoming a standout name in the fashion industry. Based in Bedford, the role offers an exciting opportunity to shape the next chapter of a clothing label with strong values, a loyal customer base and ambitious growth plans.

Responsibilities

• Oversee brand visibility and guide paid advertising strategies.
• Develop engaging content and explore new markets to build partnerships that help more people discover and love the brand.
• Manage Meta and Google Ads activity (in collaboration with an agency partner) to achieve target ROAS and customer growth goals.
• Review campaign performance, identify opportunities for improvement, and support the development of creative campaign ideas through creating fun, stylistic content and brand messaging.
• Consider market expansion opportunities and identify potential new product lines and revenue streams through creative and content-driven marketing activities.
• Support website optimisation by ensuring product updates, collection pages, and the overall online shopping experience align with the brand's goals, collaborating with the wider marketing team to refine the customer journey.

Ideal Candidate

• Solid experience in digital marketing for D2C or eCommerce brands, ideally within fashion or lifestyle.
• Familiarity with Shopify and an appreciation for curating strong product stories online.
• Creativity, strategic thinking, adaptability, and a collaborative approach to driving brand success.

Benefits and Opportunity

This is a fantastic opportunity for a hungry Digital Marketing Manager to grow their creative content skills and manage multiple campaigns to increase revenue and company growth.

Company & Application

Zero Surplus is one of the UK's premier recruitment agencies. Based just outside Cambridge, our recruiters source staff for small and international businesses across Bedfordshire, Suffolk, Essex, Hertfordshire, Northants, Milton Keynes, Cambridgeshire, and the rest of the UK.

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