Digital Marketing Manager

Emerald Clinical; Staines-upon-Thames; On-site; GBP 50,000 - 70,000; Full time

Benefits offered by this job

Purpose-driven work

Collaboration and innovation

Global reach with local expertise

Job summary

A leading clinical research organization is seeking a Digital Marketing Manager to enhance its global strategy. You will lead efforts in SEO, manage Google Ads and optimize digital campaigns to drive demand and visibility. The ideal candidate has over 4 years' B2B digital marketing experience, preferably in healthcare or life sciences, with strong skills in analytics and digital tools. This is a full-time role based in the UK, where you can make impactful contributions to clinical research.

Qualifications

• 4+ years of experience in B2B digital marketing.
• Experience in pharma, healthcare, or life sciences preferred.
• Strong hands-on expertise in SEO, PPC, and analytics tools.

Responsibilities

• Own and deliver SEO strategy, including technical optimisation and keyword planning.
• Manage Google Ads and paid media campaigns.
• Conduct competitor and performance analysis to identify opportunities.

Skills

B2B digital marketing

SEO

PPC

Google Ads

Digital analytics

Analytical mindset

Tools

GA4

GTM

SEMrush

Hotjar

Canva

Job description

Who We Are

Emerald Clinical Trials is a global leader in clinical research, partnering with over 160 biotech companies and 15 of the world’s top 20 pharmaceutical firms. Headquartered in Singapore, we combine scientific excellence with operational expertise to deliver end-to-end clinical trial solutions across all phases, offering Phase I-IV and real‑world studies.

With over 25 years of experience and a world‑renowned focus in renal research, Emerald Clinical has helped drive medical breakthroughs through deep scientific insight, flawless execution, and an unwavering commitment to quality.

Global Expertise. Local Insight. Real Impact. Emerald Clinical is where science, speed, and strategy come together to transform healthcare. For over 25 years, we have led the way in clinical research, combining global reach with deep Asia‑Pacific expertise and unparalleled local insight to deliver smarter trials and stronger outcomes.

Our 800+ employees that span across Asia‑Pacific, Europe, and the Americas are embedded in communities worldwide. We drive faster recruitment, deeper patient engagement, and meaningful results that move medicine forward.

About The Role

We are looking for a Digital Marketing Manager to lead and optimise our global digital marketing strategy. You will drive brand visibility, demand generation, and measurable commercial impact across key markets. This role owns SEO, paid media, website performance, and digital analytics, ensuring all activity is data‑driven and aligned to business growth objectives.

Responsibilities

• Own and deliver SEO strategy, including technical optimisation and keyword planning
• Manage and optimise Google Ads and paid media campaigns
• Deliver multi‑channel digital campaigns to drive lead generation and pipeline growth
• Conduct competitor and performance analysis to identify opportunities
• Own website CMS, updates, and optimisation
• Track, analyse, and report on digital performance and ROI
• Collaborate with Marketing, Scientific, and Business Development teams
• Leverage AI tools and digital technologies to improve performance

About You

• 4+ years’ experience in B2B digital marketing
• Experience in pharma, healthcare, or life sciences preferred
• Strong hands‑on expertise in SEO, PPC, Google Ads, and analytics tools (GA4, GTM)
• Experience with CMS platforms and tools such as SEMrush, Hotjar, Canva
• Strong analytical and data‑driven mindset
• Able to work independently in a fast‑paced, global environment

Why Join Us?

At our core, Emerald Clinical Trials is committed to transforming clinical research by putting people first, both patients and our employees. By joining our team, you’ll be part of a global network of passionate professionals working together to deliver better research and outcomes for millions worldwide.

Here’s What Makes Us Stand Out

• Purpose‑Driven Work: You’ll contribute to clinical trials that genuinely improve lives, with a focus on therapies in renal, cardiometabolic, and oncology.
• Global Reach, Local Expertise: Our teams connect with local communities, building trust and meaningful engagement for every trial.
• Collaboration and Innovation: Work in a culture that values diverse perspectives and creative solutions to solve global health challenges.

Interested? Apply now and help us achieve our mission to improve the health of millions worldwide.

This is a full‑time permanent role based in the UK.

• We are an equal‑opportunity employer and encourage applications from all qualified candidates.