Digital Marketing Manager

Carter Jonas; City Of London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading property consultancy is seeking a Digital Marketing Manager to enhance brand awareness and lead generation through digital channels. This role involves planning and executing marketing campaigns, managing social media, and utilizing data analytics for performance reporting. Experience in digital marketing is essential, with familiarity in SEO and PPC practices greatly preferred. A competitive salary and flexible benefits are offered.

Benefits

Flexible benefits including health cash plans

Cycle to work scheme

Purchasing additional leave

Qualifications

• Experience in digital marketing roles where channels are central.
• Confident using social media management tools.
• Working knowledge of CMS and content experience platforms.

Responsibilities

• Coordinate digital marketing initiatives and projects.
• Oversee planning and optimisation of PPC campaigns.
• Lead the social media presence ensuring brand consistency.
• Develop campaign performance reporting and insights.
• Support website maintenance and content updates.
• Collaborate with wider marketing team on campaign execution.
• Manage relationships with digital marketing suppliers.

Skills

Digital marketing

Social media management

SEO expertise

PPC campaign management

Data analysis

Tools

Google Analytics

SEO platforms (e.g., Semrush)

Content Management Systems (e.g., Sitecore)

Social media management tools (e.g., Buffer)

Job description

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We are excited to be recruiting for a Digital Marketing Manager to join our team based in our HQ in Chapel Place, London. We are looking for someone to plan, create, manage, and optimise digital marketing campaigns and content across the company's website, social media channels, and digital advertising platforms (including search and social), driving brand awareness, engagement, and lead generation.

The Digital Marketing team is central to Carter Jonas's growth ambitions, playing a key role in raising awareness of our full-service property offering across Residential, Commercial, P&D, Rural, and Infrastructure. By delivering impactful, data-driven campaigns, the team supports client-facing colleagues in reaching and engaging their audiences more effectively, helping to drive business development and profitability. Digital marketing is seen across the firm as a core enabler of Carter Jonas's Vision 2030 strategy.

This role will suit someone stepping up into a managerial position or an experienced manager seeking to make a greater impact within a collaborative, forward-thinking property consultancy. While experience in property or real estate is beneficial, we welcome applications from all sectors.

We offer a highly competitive salary package which includes a fantastic benefits package including a variety of flexible benefits allowing you to choose those that suit your personal circumstances including purchasing additional leave, health cash plans, and a cycle to work scheme.

Main tasks:

• Key Project Ownership - Coordinate the execution of digital marketing initiatives. The Digital Marketing Manager will support the running and development of projects.
• Paid search / Paid social - Oversee the planning, execution, and optimisation of PPC (Search, Display, and Social) campaigns. Liaise regularly with our paid media agency to refine targeting and performance.
• Social media - Lead on Carter Jonas's social media presence, ensuring brand consistency and proactive community engagement across all channels.
• Reporting - Lead on campaign and channel performance reporting, translating data into actionable insights. Work with our digital media agency to develop paid campaign dashboards and manage internal reporting for organic activity.
• Collaborate - Work within the wider MCBD team (Marketing, Communications, and Business Development), supporting the divisional and PR marketing plans, to suggest ways to best target and execute messages or campaigns.
• Website and SEO - Support the maintenance and content updates of the Carter Jonas website. Working closely with the Head of Marketing Operations and the Digital Product Manager.
• Microsites and landing pages - Work with the Head of Marketing Operations to help build, maintain and review the firm's microsite and optimised landing pages for paid campaigns.
• Agency management - Help manage and liaise with the firm's digital marketing suppliers and agencies. Including annual supplier reviews and contract renewals.

What will it take to be successful?

We're looking for a digital marketing professional with strong experience in roles where digital channels are central to day-to-day activity. You will be confident using social media management tools like Buffer, SEO platforms such as Semrush, and have a working knowledge of CMS and content experience platforms including Contentful, Sitecore, or Ceros. You will have hands-on experience building campaigns and audiences across LinkedIn, Meta, and Google Ads, and be familiar with automation tools like Zapier. Competency in Google Analytics, Google Search Console, and a solid understanding of SEO, SEM/PPC practices are essential. Basic knowledge of HTML is also desirable.