Digital Marketing Manager

Zutec; City Of London; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

A leading construction technology firm in London is seeking a Digital Marketing Manager to oversee campaigns, including SEO, PPC, and content marketing. The ideal candidate has over 5 years of experience in digital marketing and is proficient with Google tools and CMS platforms. This role offers a dynamic environment with opportunities for career growth and a competitive benefits package, including private healthcare and hybrid working.

Benefits

Private healthcare

Life Assurance

Cycle to work scheme

Enhanced Maternity/Paternity Leave

Employee Assistance Programme

Annual bonus opportunity

Professional studies subscription

Hybrid working

Summer and winter company parties

A very competitive holiday allowance

Charity and volunteering days

Access to mental health first aiders

Company Pension scheme

Qualifications

• 5+ years' digital marketing experience with a proven track record.
• Used to being hands-on and not agency-led.
• Experience managing digital marketing campaigns across various platforms.

Responsibilities

• Own and execute digital marketing campaigns aligned with the sales funnel.
• Manage and optimise websites and implement SEO best practices.
• Support PPC initiatives and account-based marketing programs.
• Analyse performance data and report on KPIs.

Skills

Digital marketing experience

Google tools (Analytics, Ads, Tag Manager)

SEO platforms (SEMrush, Ahrefs)

HubSpot proficiency

Proficiency with CMS platforms (Craft, WordPress)

Strong copywriting

Analytical skills

Project management skills

Tools

Craft

WordPress

Canva

Adobe Creative Cloud

Job description

About Us

Zutec is a fast-growing technology company, providing cloud-based software for the construction property industry. Zutec’ offers best of breed solutions for Document Management, Quality Management, Handover Management and Asset Management. Today we have digitised over 35 million building documents, 1.5m+ building units, powering £250bn in building assets across the UK and Ireland. Our user-friendly and secure cloud-based software and mobile solutions save asset owners, contractors, housebuilders and developers time and money while meeting compliance throughout the building lifecycle.
We are a global company with offices in London & Dublin. It is an exciting time to join Zutec as we are progressively growing our team, providing opportunities for further career development and advancement for high achievers.

The Role

We’re seeking a hands-on Digital Marketing Manager (not a project manager), to own, execute and optimise campaigns across email, SEO, PPC, content, and paid media — driving awareness, engagement, and qualified leads. Bringing experience working in a fast-paced start-up /scale up environment where campaigns are delivered in-house and every penny counts, you’ll be part of a dynamic team that works closely with sales and product teams to help grow pipeline, boost brand presence, and support revenue growth.

Key Responsibilities:

• Own and execute digital marketing campaigns (email, paid ads, SEO, social, website) aligned with the buyer journey and sales funnel.
• Own, manage and optimise websites (Craft/WordPress), and implement SEO best practices (including technical SEO) to improve traffic, engagement, and conversions.
• Plan and deliver multi-touch campaigns, aligned with core campaign deliverables, including email nurturing/sequences, content syndication, website conversion, and paid media.
• Support PPC (Google and LinkedIn Ads), account-based marketing, and persona-based programmes to generate and nurture leads.
• Manage marketing automation (HubSpot): build workflows, email sequences, run A/B tests, and optimise campaigns.
• Distribute and adapt content derivatives (blogs, whitepapers, case studies, video) across digital channels and for CTAs.
• Own monthly digital reporting and analyse performance data (GA4, Tag Manager, Looker Studio, HubSpot) and report on KPIs such as web traffic, CTR, CPC, and pipeline contribution.
• Maintain and grow our digital footprint across key channels and ensure visibility in search and AI-driven results.
• Collaborate with internal teams and external agencies, with a strong customer-first mindset.

What are we looking for?

• 5+ years’ digital marketing experience with a proven track record.
• Proficiency with Google tools (Analytics, Ads, Tag Manager), SEO platforms (SEMrush, Ahrefs), HubSpot, and marketing automation.
• Experience managing CMS platforms (Craft, WordPress) and using design tools (Canva, Adobe Creative Cloud).
• Strong copywriting, analytical, and project management skills.
• Experience in fast-paced start-up or scale-up environments.
• A proactive, results-driven, and collaborative approach.

Used to being hands-on and not agency-led

What we Offer?

Zutec has a fantastic benefits package which is regularly reviewed and updated. Our benefits cover health and wellbeing, culture and career development. Some of our benefits include:

• Private healthcare
• Life Assurance
• Cycle to work scheme
• Enhanced Maternity/Paternity Leave
• Employee Assistance Programme
• Annual bonus opportunity
• Professional studies subscription
• Hybrid working
• Summer and winter company parties
• A very competitive holiday allowance
• Charity and volunteering days
• Access to mental health first aiders
• Company Pension scheme

Why Zutec?

Throughout Zutec, our people contribute a powerful blend of talent, knowledge and experience that is embodied within the solutions and services we offer. Our core corporate values can be summed up by the acronym DATA – we like to say we’re a ‘DATA’-driven company.

Different - We celebrate diversity. Being bold enough to question convention is crucial to finding better ways to operate. We build on the unique strengths and ideas of our people to create solutions.

Agile - Technology never stands still, and neither do we. We are always on the lookout for new ways to do things and help our customers derive more value from their business and data to maintain a cutting edge.

Transparent - We are clear and open in the way that we function and communicate. We advocate respect and transparency to get the best from our colleagues, clients and industry regulators. Better visibility empowers better insights and decisions.

Achievement - We are passionate about outcomes and continual improvement. And we know these things matter to our people and our customers, so we focus on development. We help all our stakeholders gain tangible, measurable benefits that contribute towards quality and growth.

At Zutec, our commitment to diversity and inclusion is at the core of who we are and what we do. We know that having diverse and inclusive teams has a positive impact on our business and customers and helps to generate better ideas to solve the complex problems of an ever-changing world. Being different is central to our DATA values, where we celebrate diversity and build on the unique strengths of our people. We know we’re all equally different, so no matter who you are, how you think, or where you’re from – you are welcome here!