Digital Marketing Executive – Hybrid, Local SEO & CRM

Kids Planet Day Nurseries; City Of London; Hybrid; GBP 30,000 - 40,000; Full time

Job summary

A leading childcare provider seeks a Digital Marketing Executive to enhance their digital strategy. The role focuses on CRM, local SEO, and content delivery aimed at improving visibility and customer engagement. Responsibilities include managing Google Business Profiles, overseeing online reviews, and analyzing performance metrics. Ideal candidates will have experience with CRM platforms and a proven track record in digital marketing. This position offers a competitive salary, hybrid working, and excellent benefits including childcare discounts and generous leave policies.

Benefits

Competitive salary and benefits package

Hybrid working opportunities

Ongoing training and professional development

Great childcare discount

25 days annual leave plus a day off for your birthday

Enhanced maternity and paternity leave

Qualifications

• Experience with local SEO and Google Business Profiles.
• Familiarity with review platforms such as Trustpilot.
• Hands-on experience with analytics and reporting tools.

Responsibilities

• Manage digital presence across Google Business Profiles.
• Lead management of online reviews and identify trends.
• Create and schedule digital content for consistent messaging.
• Monitor CRM performance metrics and recommend improvements.
• Evaluate local marketing performance using data analytics.

Skills

Performance-driven mindset

Data analysis proficiency

Excellent written communication

Proactive problem-solving

Attention to detail

Tools

Google Analytics

CRM platforms (HubSpot, Salesforce)

Content Management Systems (WordPress)

Job description

A leading childcare provider seeks a Digital Marketing Executive to enhance their digital strategy. The role focuses on CRM, local SEO, and content delivery aimed at improving visibility and customer engagement. Responsibilities include managing Google Business Profiles, overseeing online reviews, and analyzing performance metrics. Ideal candidates will have experience with CRM platforms and a proven track record in digital marketing. This position offers a competitive salary, hybrid working, and excellent benefits including childcare discounts and generous leave policies.