Digital Marketing Executive

Mantra Learning; Middleton; On-site; GBP 26,000 - 28,000; Full time

Job summary

A leading logistics training provider in Middleton seeks a Digital Marketing Executive to create engaging content, manage campaigns, and optimize SEO. The role offers a salary of £26,000 - £28,000 and provides benefits such as 23 days holidays, training packages for qualifications, and team social events. Ideal candidates should have a degree in Marketing or related field and excellent copywriting skills.

Benefits

23 days holidays plus bank holidays

Free eye care vouchers

Subsidised team social events

Training package for teaching qualifications

Free parking

Pension scheme

Discretionary profit related bonus

Health & wellbeing initiatives

Qualifications

• Strong copywriting skills for various digital platforms.
• Experience in planning and delivering digital marketing campaigns.
• Knowledge of SEO strategies to enhance organic visibility.

Responsibilities

• Create high-quality content for multiple platforms.
• Plan and analyze digital marketing campaigns.
• Implement SEO strategies for better visibility.

Skills

Copywriting

SEO optimization

Digital marketing

Data analysis

Education

Degree-level or equivalent Apprenticeship in Marketing or related studies

GCSE A-C or equivalent in maths and English

Job description

Job Overview

Digital Marketing Executive - £26,000 - £28,000 per annum. We are Mantra Learning, the UK’s leading Logistics learning and development organisation. We are an Ofsted grade 2 independent training provider who have specialised in providing training within the sector for over 56 years. The Manchester site is well established as the largest specialist logistics training facility in the UK. Through our two key brands, The Job Gym and The National Logistics Academy we help thousands of individuals each year to gain new skills. This enables our learners to obtain employment within the logistics sector and drives the long-term growth of the industry. We work with some of the biggest brands in the country, including Aldi, Wincanton and AO, delivering approximately 400 Apprenticeships, over 2500 Large Goods Vehicle licences and 1,100 Forklift Truck licences each year. The organisation is dedicated to delivering interventions that develop the ‘Skills, Knowledge and Behaviours to enable learners to thrive in life and work’.

We have an exciting opportunity for a Warehouse Tutor to join our friendly team. The position is full-time, working 37.5 hours a week based in Middleton, Greater Manchester. Flexibility will be required occasionally to support our after-hours delivery model.

Responsibilities

Content Creation and Copywriting

• Create high-quality copy for websites, blogs, newsletters, emails, and social media.
• Produce communications tailored for both B2B and B2C audiences across all platforms.
• Translate complex messages into engaging, visually persuasive content aligned with each brand’s DNA and tone of voice.
• Proofread and maintain consistent editorial standards across the Group.
• Develop optimised digital and visual content to enhance engagement, traffic, and lead generation.

Digital Marketing and Campaign Management

• Plan, deliver, and evaluate B2B and B2C digital campaigns across email, social media, and PPC.
• Develop creative concepts that strengthen employer and learner engagement within Logistics, Automotive, and Construction.
• Curate and promote content across digital channels to maximise reach and conversions.
• Collaborate with internal teams and external partners to ensure campaign success.
• Plan and support events including awards, exhibitions, and job fairs.

SEO and Content Optimisation

• Implement SEO strategies to improve organic visibility and user engagement.
• Use research tools to identify trends, keywords, and content opportunities.
• Update and optimise website content to ensure accuracy, relevance, and SEO compliance.
• Measure and refine SEO performance to support organic audience growth.

Data, Analytics and Performance Measurement

• Use analytics to track digital performance and audience behaviour across B2B and B2C markets.
• Monitor and report on campaigns, providing insights to improve effectiveness and ROI.
• Optimise conversion funnels to increase employer enquiries and learner applications.
• Map and enhance B2B and B2C customer journeys from first contact to repeat engagement.
• Deliver consistent, relevant, and brand-aligned experiences across all touchpoints.

Education & Knowledge

• Degree-level or equivalent Apprenticeship in Marketing or related studies
• GCSE A-C or equivalent in maths and English and ICT qualification Level 3

Benefits

• 23 days holidays plus bank holidays
• Free eye care vouchers
• Subsidised team social events – including summer and Christmas parties
• Training package available for teaching qualifications
• Free parking
• Pension scheme
• Discretionary profit related bonus scheme
• Health & wellbeing initiatives
• Net zero initiatives
• Access to affordable health care plan
• 24/7 Employee assistance programme

Equality, Safeguarding and Right to Work

Mantra Learning Ltd is an equal opportunity employer and we welcome applications regardless of age; disability; gender reassignment; marriage and civil partnership; pregnancy and maternity; race; religion or belief; sex and sexual orientation. This organisation is committed to safeguarding and promotes the welfare of all learners and expects all staff to share this commitment. We also prioritise the safeguarding and welfare of all staff. The successful applicant will be required to agree to all necessary checks such as providing sufficient employment references and providing proof of the right to work in the UK. A Disclosure and Barring Service check will be carried out for all successful applicants.

If this is the role you’re looking for please apply today!