Digital Marketing Executive

Reed Specialist Recruitment; England; Hybrid; GBP 31,000 - 37,000; Full time

Job summary

A leading recruitment agency seeks a Digital Marketing Executive to enhance its client's marketing presence. This role involves driving social media growth, managing content planning, and executing email marketing campaigns. The ideal candidate will have experience in digital marketing strategies, proficiency in social media tools, and strong analytical skills. The position offers a salary of circa £37K, excellent benefits, and a hybrid working model (4 days in the office, 1 day at home).

Benefits

Hybrid working model

Free parking when in the office

Excellent benefits

Qualifications

• Proven experience managing social media platforms.
• Ability to create compelling content and campaigns.
• Proficiency in email marketing and social media tools.

Responsibilities

• Drive the social media strategy.
• Own the content calendar and schedule posts.
• Develop and implement email marketing strategy.

Skills

Digital marketing strategy

Social media management

Content creation

Email marketing

Analytical skills

Communication skills

Tools

Email marketing platforms

Social media management tools

Canva

Adobe Suite

Job description

Are you looking to progress within your marketing career?

Do you have strong generalist digital marketing and social media experience?

Do you have strong marketing skills around campagins, social media and content?

If you can answer yes to the above questions then this could be the PERFECT role for you!

Reed Marketing & Creative are partnered with a successfully growing B2B business, who are looking for a Digital Marketing Executive to join their amazing marketing team.

Key Responsibilities

• Drive Social Media Growth: Champion the group's social media strategy to expand follower base and boost engagement (likes, comments, shares) across existing and emerging platforms.
• Manage Content Planning: Own the social media content calendar, ensuring timely creation of compelling written posts and visuals aligned with brand identity.
• Execute and Monitor Activity: Schedule posts, actively engage with followers by responding to comments and messages, and monitor online conversations to maintain a strong brand presence.
• Lead Email Marketing: Develop and implement the email marketing strategy, including managing the company's database, creating impactful campaigns (copy and graphics), and designing templates.
• Analyse Performance: Track and report on key metrics for social media and email campaigns, providing actionable insights and recommendations for continuous improvement.
• Maintain Online Platforms: Assist with updates and enhancements to the company's main website and other digital tools, including the catalogue and ordering platform

What the Successful Candidate Will Have

• Proven Experience: Demonstrated track record in managing social media platforms and executing content strategies that drive engagement and growth.
• Creative and Strategic Mindset: Ability to develop compelling content and campaigns that align with brand identity and resonate with target audiences.
• Technical Skills: Proficiency in social media management tools, email marketing platforms, and basic design software (e.g., Canva, Adobe Suite).
• Analytical Ability: Strong skills in tracking, reporting, and interpreting performance metrics to inform data‑driven decisions.
• Digital Expertise: Familiarity with website content management systems and an understanding of SEO principles.
• Excellent Communication: Strong written and verbal communication skills with an eye for detail and brand consistency.

In return you will receive a salary paying circa 37K depending on experience + excellent benefits + hybrid working (4 days office 1 day home) + Free parking when in the office.

If you are keen to know more about this fantastic opportunity as a Digital Marketing Executive position, please click on the link to apply! Alternatively, you can get in touch with Bianca Halliburton at Reed Marketing & Creative in Reading