Digital Marketing Executive

University of Buckingham; Buckingham; On-site; GBP 26,000 - 38,000; Full time

Benefits offered by this job

Aviva Pension

Beautiful campuses Buckingham

Employee Assistance

Christmas closure

On-site gym

On-site catering

Free parking

Networking opportunities

Course discounts

Job summary

University of Buckingham is strengthening its Marketing Office with a new role focused on digital marketing. The post holder will support the Digital Experience Manager, delivering online strategies and hands-on activities across social media and digital channels.

The role emphasises creating high quality content for prospective students and other audiences, while contributing to recruitment, satisfaction and ROI goals, and helping evolve digital services and roadmaps.

Responsibilities

• Support the Digital Experience Manager to deliver the University's digital marketing strategy and activities, primarily using social media channels.
• Produce high quality and creative content to engage audiences including prospective students, academics, current students, alumni, staff, local community and the public.
• Support business objectives of student recruitment, student satisfaction, staff & student performance and ROI and efficiency.
• Assist in the ongoing development of the University's digital services and roadmap.

Job description

The Corporate and Professional Services departments are the cornerstone of the University. They each provide essential and valuable support to both each other and the Academic departments, helping the University to function in the most efficient and productive way, ensuring that the students' experience is second to none. The role An additional position has arisen in our busy Marketing Office, to strengthen our digital provision. Whilst the position has responsibility for supporting the Digital Experience Manager, the post holder will be expected to take responsibility for certain functions. The main purposes of the job are:

• Play an important part in the Digital team, supporting the Digital Experience Manager to deliver the University's digital marketing strategy and activities, primarily using social media channels.
• Produce high quality and creative content and activities to engage with our primary audiences of prospective students, and our other audiences including academics, current students, alumni, staff, local community, and the public.
• Support business objectives of student recruitment, student satisfaction, staff & student performance and retention, and ROI & efficiency.

Support the ongoing development of the University's digital services and roadmap, working in a userfocuseddegree level or have equivalent professional experience in planning and executing digital marketing campaigns, with a particular focus on organic and paid social media. Believe you have the majority of the skills and experience required and are keen to develop further! What can we offer you? We might be small, but we can still offer plenty of perks! In addition to an Aviva Pension scheme, we offer:

• Beautiful working environments across our campuses in Buckingham and Crewe, with plenty of space
• Employee Assistance Programme
• Christmas closure
• On-site gym and exercise classes
• On-site catering facilities
• Free on-site parking
• Excellent opportunities to network and continue learning across a variety of departments
• Discount of courses for staff and their families