Digital Marketing Coordinator

OA; England; On-site; GBP 28,000 - 32,000; Full time

Job summary

A dedicated mobility solutions company in Letchworth is seeking a creative Digital Marketing Coordinator to enhance online engagement and brand awareness. The role includes managing website content, collaborating on social media strategies, and analyzing campaign performance. Applicants should have a relevant degree and at least 2 years of digital marketing experience. Competitive salary offered, alongside a performance-based bonus and development opportunities.

Benefits

25 days annual leave plus bank holidays

Company pension scheme

Opportunities for professional development

Qualifications

• Minimum of 2 years' hands-on digital marketing experience.
• Strong understanding of both B2C and B2B marketing approaches.
• Confident using CMS platforms.

Responsibilities

• Manage and update website content ensuring it is engaging and SEO-optimized.
• Plan and publish content across social media platforms.
• Monitor and analyze campaign performance using Google Analytics.

Skills

Digital marketing experience

Content creation

SEO knowledge

Social media management

Copywriting skills

Education

Degree in Marketing, Communications, or related field

Tools

WordPress

Google Analytics

Buffer

Mailchimp

Job description

Digital Marketing Coordinator

Location: Letchworth
Salary: £28,000 – £32,000 (depending on experience) bonus
Job Type: Full Time, Permanent

Digital Marketing Coordinator – About our client:

Our client is a long-established and reputable provider of bespoke mobility products, dedicated to improving customers’ independence and quality of life. As the business continues to grow, they are seeking a creative and proactive Digital Marketing Coordinator to join their collaborative marketing team and play a key role in driving online engagement and brand awareness.

• Office-based role in Letchworth
• £28,000 – £32,000 per annum, depending on experience
• Performance-based company bonus
• 25 days annual leave plus bank holidays
• Company pension scheme
• Opportunities for professional development
• Manage and update website content using the CMS, ensuring all pages are engaging, accurate, and SEO-optimised
• Collaborate with external PPC and digital agencies to enhance online visibility and performance
• Plan, schedule and publish engaging content across social media platforms (Facebook, LinkedIn)
• Create and deliver digital assets including graphics, blogs, email campaigns, and newsletters
• Work closely with sales and bookings teams to align campaigns with key product promotions
• Monitor and analyse campaign performance using tools such as Google Analytics and LinkedIn Insights
• Produce regular marketing reports and suggest improvements based on performance data
• Ensure all content aligns with the brand tone and messaging, targeting multiple customer personas

Digital Marketing Coordinator – What We’re Looking For:

• Degree in Marketing, Communications, or a related field
• Minimum of 2 years’ hands-on digital marketing experience
• Strong understanding of both B2C and B2B marketing approaches
• Confident using CMS platforms (WordPress preferred)
• Experience with social media management tools (e.g., Buffer, Hootsuite) and email platforms (e.g., Mailchimp)
• Skilled in content creation and copywriting with a keen eye for detail Familiarity with SEO, PPC and CRM systems beneficial
• A positive, team-focused attitude with a willingness to go the extra mile

If you are interested in this role, please apply below with your most recent CV.

Thank you for your interest in this vacancy, which is being advertised by OA Group, who are acting as an employment agency / business. Your application will be considered in competition with others and we will contact you within 3 working days.