Digital Marketing Assistant (Anthropologie, 6 Month Fixed-Term Contract)

Urban Outfitters Europe; Greater London; On-site; GBP 24,000 - 32,000; Full time

Benefits offered by this job

Employee discount

Pension

Private medical insurance

Birthday break

Career development

Volunteering time

Job summary

Urban Outfitters Europe is seeking a Digital Marketing Assistant to join our Ecommerce team to support EU customer acquisition across Paid Search, Paid Social, Display, Affiliates and SEO. You will work closely with the Anthropologie EU strategy and online trading teams.

You'll assist in day-to-day management and optimisation of digital marketing channels, help with planning and booking promotional activity, and contribute to regular reporting with external agencies.

Qualifications

• Experience with digital marketing channels (Paid Search, Paid Social, Display, Affiliates, SEO)
• Strong numerical and analytical skills with data interpretation
• Excellent communication and organisational abilities
• Experience in online retail/ecommerce environments is a plus

Responsibilities

• Support EU customer acquisition across digital marketing channels
• Assist in day-to-day management and optimisation of campaigns
• Liaise with external digital marketing agencies and ensure timely actions
• Collaborate with ecommerce trading and web production teams on SEO and promotions
• Help plan and book promotional activity across key affiliates and calendars
• Support reporting and data sharing with peers and stakeholders

Skills

Digital marketing

Analytics

Communication skills

Organisational skills

Retail ecommerce experience

Ad-building knowledge

Attention to detail

Data reporting

Job description

• We are looking for a Digital Marketing Assistant to join our Ecommerce team to support driving the growth of EU customer acquisition across Paid Search, Paid Social, Display, Affiliates and SEO
• Supporting the Digital Marketing team in the execution of the Anthropologie EU strategy
• Supporting the day‑to‑day management and optimisation of digital marketing channels
• Assisting in weekly, monthly and ad hoc reporting across digital marketing channels
• Regular liaison with the external digital marketing agencies, ensuring tasks are actioned in the agreed time frame
• Work closely with the online trading and buying teams to ensure ads are aligned with the priority product offering and the promotional calendar
• Assist in planning and booking in promotional activity across key affiliates in line with our marketing calendar
• Building and coordinating digital content and campaigns
• Partner with the ecommerce trading and web production team on any SEO recommendations and optimisations
• Monitoring channel performance and identifying opportunities to improve campaign performance
• Work closely with the creative and marketing teams to ensure all assets are briefed and completed ahead of launch dates across all channels and shared with the relevant agencies

Benefits

• Employee discount: Shop your fave brands for less
• Pension: Like to think ahead? We’ve got you
• Private medical insurance: Your health is important to us
• Birthday break: Take some time to celebrate you
• Career development: Grow at UO
• Volunteering time: Give back to your community

• It goes without saying you’ll love all things Anthropologie and ideally have experience working within an online, retail environment!
• An understanding of ad building or keen willingness to learn
• Strong communication and organisational skills
• An understanding of working within a retail ecommerce business
• Excellent attention to detail
• Relevant experience working with digital marketing channels
• Strong analytical and numeracy skills with the ability to pull data and share this data with peers and stakeholders