Digital Marketing Assistant

Theirworld; City Of London; Hybrid; GBP 28,000 - 35,000; Full time

Job summary

A leading global children's charity in London is seeking a Digital Marketing Assistant to support digital marketing activities including email campaigns and paid ads. The ideal candidate will have hands-on experience in digital marketing and a proactive attitude. A competitive salary starting at £28,000 is offered, along with training and a supportive environment. Join us in making a difference in children's education.

Benefits

Regular in-house training

Cycle to work scheme

Home office expense allowance

Life Insurance

Highly competitive salary

Qualifications

• A year of experience in digital marketing is required.
• Some CRM experience is ideal; knowledge of Salesforce is highly desirable.
• Experience with at least one paid display and/or paid social platform.

Responsibilities

• Support email campaign setup, testing, and reporting.
• Monitor and optimize paid ads across multiple platforms.
• Create landing pages and manage web page lead capture.

Skills

Problem-solving mindset

Time management

CRM experience

Paid display and/or social platform knowledge

Tools

Salesforce

Google Ads

Meta

Job description

Founded 23 years ago, Theirworld has grown to become a leading global children’s charity committed to the best start in life for children and young people by ending the education crisis and unleashing the potential of the next generation.

If you care about issues like climate change, gender equality, inclusion, helping refugees and ensuring the voices of young people are represented at all levels of decision-making, then education is the key to unlocking big change in these areas. If you want to make change happen, join us!

We believe in unlocking big change from a supportive and inclusive environment. This is why we now have an innovative 4-day-working-week which sees all employees working Monday to Thursday with the office closed on most Fridays.

This is in addition to hybrid working with most staff taking at least one day a week based in the office.

Other benefits include:

• Regular in-house training
• Travel
• Central London location: 5 mins from Liverpool St Station and Shoreditch High Street
• Highly competitive salaries, plus more
• Cycle to work scheme
• Home office expense allowance
• Life Insurance
• Season ticket loan scheme
  

About the role

As Theirworld reaches the midpoint of its five-year strategy and grows as an organisation, we are seeking a Digital Marketing Assistant to support our digital marketing needs.

Based in London, the primary focus of the position will be assisting the Head of Supporter Acquisition and Retention and Digital Marketing Manager with a range of activities, from building engagements and lists in Salesforce CRM to sending out emails via Marketing Cloud as well as setting up, running, optimising and tracking our paid digital ads across Google, Meta, TikTok and LinkedIn.

You will be provided with hands-on training and support in all our platforms and systems.

The ideal candidate will report to the Director of Communications and be a highly organised and motivated digital marketing professional wanting to use their skills in a global children’s charity dedicated to ending the global education crisis.

Main responsibilities

The Digital Marketing Assistant will support activities including but not limited to:

• Email campaigns: Briefing copywriters; building, testing and sending emails; providing basic reports; and helping create automated journeys for various campaigns and events
• Paid ads set-up and monitor: Writing ad copy; selecting and formatting suitable images from our image library; building, tracking and optimising campaigns. We currently run campaigns across Google Ads, Display, Meta, LinkedIn and TikTok
• Web page lead capture: Creating landing pages, embedding forms, and ensuring tagging is set up
• Liaising with internal teams and third parties: Working with consultants and agencies to deliver against specific briefs as well as supporting requests from internal stakeholders and reporting back on results
• SEO set-up and tracking: Using our tool, Uber Suggest, to monitor current page performance across multiple websites, identify opportunities to optimise pages and spot content opportunities
• Data reporting: Gathering and consolidating performance data across web, paid media, and email channels using tools such as Google Analytics and native platform reporting to provide clear and actionable insights to inform wider team decisions.

Experience, skills and character

• Determined, enthusiastic and proactive ‘can do’ attitude.
• Excellent time management skills and ability to juggle multiple tasks simultaneously with ease.
• A problem-solving mindset and ability to take initiative.
• Some CRM experience is ideal, with experience in using Salesforce highly desirable.
• Experience with at least one paid display and/or paid social platform e.g. Google Ads, Meta
• Experience working with handraisers – or other types of landing pages and forms – is highly desirable.
• Ability to execute effectively under tight deadlines while staying organised and focused for results.
• A collaborative, hands-on attitude and team-player approach.
• A year of experience in digital marketing

Starting at £28,000+ based on qualifications and experience.

Apply for this role

Please submit your CV and a covering email to [e-mail] including the name of the role of interest in the subject line of your email.

Only open to applicants with the right to work in the UK.

Applications are being reviewed on a rolling basis until the position is successfully filled.

If you have a disability and would prefer to apply in a different format or would like us to make any reasonable adjustments to enable you to apply or attend any interview, please let us know.