Digital Design Specialist

Edgewell Personal Care; City Of London; Hybrid; GBP 80,000 - 100,000; Full time

Job summary

A leading global personal care company is seeking a Digital Design Specialist to enhance digital shelf and media content across Europe. This role requires expertise in digital content creation, strong stakeholder management, and proficiency in Adobe CC tools. You will partner with eCommerce teams to drive performance, optimize campaigns, and ensure brand alignment. This position offers a competitive salary and the possibility of hybrid working arrangements.

Benefits

Competitive salary

Hybrid working possible

Employee assistance programme

Life assurance

Discounted products

25 days annual leave

Free beverages & snacks

Qualifications

• Min 5 years in similar roles from eCommerce/performance media agencies.
• Strong understanding of creative development processes.
• Excellent written and verbal communication skills.

Responsibilities

• Partner with Ads/eCommerce Trading Managers for content strategy.
• Manage internal/external teams to deliver high quality assets.
• Lead weekly A/B testing and optimization.
• Establish and refine content production workflows.

Skills

Digital Content Creation

Performance Tracking

Stakeholder Management

Data-driven decision making

Proficient in Adobe CC

Education

5 years in eCommerce/performance media

Experience in Beauty & Personal Care

Tools

Adobe After Effects

Photoshop

Illustrator

InDesign

Generative AI tools

Job description

Overview

As the Digital Design Specialist, you will lead the enhancement of our digital shelf and media content across Europe, focusing on consumer experience and click-through performance. You will oversee the strategy, creation and optimization of digital assets (static/video), ensuring brand alignment, purpose-fit and measurable impact. Usage: Digital Shelf (Carousel, Product Detail Page, Brand/ Category Page), Banners, Paid Display, CRM, Paid Social etc. Now, let\'s Get Down to Business.

Edgewell is a collaborative group of likeable, diverse and nurturing colleagues. Here\'s a sample of what you\'ll get up to:

Responsibilities

• Partner with Ads/ eCommerce Trading Managers to create a data-led content strategy for performance media and digital shelf, regularly shaping to improve effectiveness and efficiency
• Digital Content Creation: Manage internal/external teams to deliver high quality assets on time, exceeding standards and driving improvements on key performance metrics (click through rate, conversion rate, Average Order Value, incremental ROAS & CAC)
• Work closely with Brand Marketing to ensure assets are aligned with brand strategy, visual identity and creative guidelines
• Performance Tracking, Reporting & Optimisation: Lead weekly A/B testing and optimization, distilling learnings into actionable format and sharing best practice across teams for rapid adoption
• Process Development & Improvement: Establish and refine content production workflows from creative development to testing and optimization
• Build aligned & effective processes to accelerate speed-to-market and enhance cross-functional collaboration
• Stakeholder, Team, Agency Management: Act as the go-to expert for digital content for the region, educating and aligning stakeholders across Marketing, Sales, and external partners
• Coach and manage internal/ external teams and challenge agencies to continuously raise performance standards

Qualifications

• Min 5 years in similar roles from eCommerce/ performance media agencies (preferably Amazon), with experience in Beauty & Personal Care
• Experience in digital shelf content optimization across multiple .com and performance media channels
• Strong understanding of creative development processes, measures and networks with creative professionals
• Proficient in Adobe CC (After Effects, Photoshop, Illustrator, InDesign, Adobe Animate) or equivalent tools
• Familiarity with generative AI and content tools (e.g., Salsify, Brand Bank)
• Exceptional stakeholder management and influencing skills
• Ability to balance strategic vision with hands-in delivery
• Self-driven, able to work independently and manage multiple projects in a fast-paced environment
• Data-driven with a growth-mindset, agile and adaptable
• Excellent written and verbal communication skills

Desirable

• Experience in the Beauty, Personal Care, Consumer Goods or Retail industry
• Proficiency in additional European languages (e.g., French, German, Italian, Spanish) is a plus

About Edgewell

Edgewell is not just a company, but a vibrant global community of 6,800 visionaries, doers, and makers. Our family of over 25 personal care brands serves people in more than 50 countries. We are dedicated to infusing joyfulness into every aspect of our work. Our pledge goes beyond our products, with our fundamental value of People First guiding us to foster a diverse, inclusive, and respectful environment where every team member can flourish and celebrate our shared achievements.

Edgewell is an equal opportunity employer. We do all we can to create a collaborative and diverse global team, where good ideas can thrive, and our colleagues can learn and lead. We prohibit discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any legally protected status in accordance with applicable federal, state and local laws. We listen deeply and speak directly to create an environment that\'s open to difference. We aim to bring joy to not only the products we create and the people we serve, but our colleagues across the globe too.

Competitive salary, Hybrid working possible (2 days in the office), employee assistance programme, life assurance, discounted Edgewell branded products, core working hours, 25 days annual leave, free beverage & snacks, sports & social club membership, casual smart dress code and a great boss!