Digital Content Creator

Rethink Mental Illness; City Of London; On-site; GBP 30,000 - 40,000; Full time

Job summary

A mental health charity in the UK seeks a creative individual to produce engaging short‑form video content. Your responsibilities include planning and managing the creation of videos, analyzing performance, and collaborating with team members on campaigns. The ideal candidate will have experience in video production, strong skills in Adobe Creative Suite, and a dedication to promoting mental health awareness. Join us for a rewarding opportunity with flexible working arrangements and significant benefits.

Benefits

Employer-funded pension scheme

Flexible working arrangements

Life assurance coverage

Eye-care vouchers

Career development opportunities

25 days annual leave plus bank holidays

Employee assistance programme

Birthday off

Additional well-being support

Qualifications

• Experience in planning, shooting and editing video content.
• Able to create content for different social media platforms.
• Skilled in analyzing social media performance.

Responsibilities

• Create short‑form video content for social media.
• Manage the production process for video content.
• Analyze video content performance.

Skills

Video production and editing

Adobe Creative Suite proficiency

Copy-writing skills

Project management

Audience engagement strategy

Tools

Adobe Photoshop

Adobe InDesign

Adobe Illustrator

Adobe Premiere Pro

Job description

Overview

The objectives of the Communications and Campaigns team are to increase the public profiles of Rethink Mental Illness and Mental Health UK, mobilise public support to bring about change and ensure that all colleagues are aware of, bought into and engaged in contributing to the values and direction of the charities. A natural storyteller, you will have a talent for creating short‑form video content that engages key audiences across our social media platforms. By generating ideas and making them happen, sourcing contributors, shooting and editing footage, you will monitor the performance of posts and proactively incorporate best practice to ensure that content is well received by audiences, and that the charities’ presence on their social media channels grows. You will regularly collaborate with colleagues across both charities, the other founding charities and key partners to create compelling and inspiring content.

Responsibilities

• Creating short‑form video content
• Project‑managing the production of video content for social media campaigns
• Showcasing the charity’s advice, information, programmes and services through short‑form content
• Championing and promoting the brands, including their tone of voice, in creative content
• Planning and producing engaging content for relevant awareness events, including Mental Health Awareness Week in May and World Mental Health Day in October, in collaboration with the Social Media Manager
• Analyzing the performance of video content

Qualifications

• Experience of planning, shooting and editing footage to engage audiences across different social media platforms
• Proficiency with creative design software (Adobe Creative Suite: Photoshop, InDesign, Illustrator, Premiere Pro)
• Strong copy‑writing skills, able to write and edit copy for different audiences and provide updates and briefings at meetings
• Experience of being a brand guardian and supporting others to use brand and tone of voice guidelines
• Planning, creating and scheduling engaging content across multiple social media channels, optimising content by channel and audience
• Project‑management skills to analyse the performance of social media content and refine and improve content through iteration

Benefits

• Employer‑funded pension scheme
• Flexible working arrangements
• Life assurance coverage
• Eye‑care vouchers
• Training and career development opportunities, including funded training and e‑learning courses
• 25 days annual leave, rising to 30 plus bank holidays
• Rewards, benefits and recognition platform
• Employee assistance programme
• Birthday off
• Additional benefits and support for well‑being

Diversity & Inclusion

We actively encourage and welcome applications from everyone, including applicants with lived experience, those who are Lesbian, Gay, Bisexual, Transgender, Queer (or questioning), Intersex and asexual (LGBTQIA+), people with a disability, and people from Black, Asian and Minority Ethnic (BAME) backgrounds. We are committed to diversity, equity, inclusion and belonging, and we celebrate the unique skill sets each person brings.