Digital Content Coordinator

The Donkey Sanctuary; Devon and Torbay; Hybrid; GBP 28,000 - 35,000; Full time

Benefits offered by this job

Life assurance 2x salary

Annual leave 31 days

Wellbeing team

Pilates & Yoga classes

Long service awards

Healthshield plan

Free parking

Restaurant and shop subsidy

Job summary

The Donkey Sanctuary in Devon is seeking a Digital Content Coordinator to join a busy digital team. You will produce high-quality content for owned and earned channels and support the digital development roadmap and integrated digital marketing strategy.

Based in Sidmouth, this hybrid role combines onsite and home working, with onsite attendance currently anticipated to be 2 days per month. You will manage the editorial calendar, write and edit copy, and work with design colleagues to ensure

Qualifications

• Proven experience creating and managing digital content across formats and channels.
• Strong copywriting and editorial capability with brand awareness.
• Practical understanding of SEO for content.
• Excellent knowledge of web analytics reporting, especially Google Analytics.
• Understanding of user-centered content development.
• Knowledge of UX principles and WCAG guidance.
• Outstanding project management and consultancy skills.

Responsibilities

• Support delivery of an iterative digital development roadmap and integrated digital marketing strategy across owned and earned channels.
• Write, edit and subedit copy ensuring accuracy and relevance for target audiences.
• Deliver regular analytics reports and share insights with the digital team and stakeholders.
• Devise and manage the digital editorial calendar; collaborate on social media content.
• Assist in planning/delivery of digital products and features across teams.
• Ensure digital content is integrated across the Marcomms roadmap.
• Source, create and produce diverse digital content including imagery, audio and video.

Skills

Digital content creation

Copywriting

SEO knowledge

Web analytics

User-centered design

UX principles

Project management

Tools

Google Analytics

Job description

We have an excellent opportunity for a proactive and flexible team player with strong interpersonal and collaborative skills to join a busy digital team, as Digital Content Coordinator.

Location: Devon/Hybrid (onsite attendance currently anticipated to be 2 days per month)

Hours: Full-time, 35 hours per week, 08.30-16.30, Monday-Friday

Salary: £31,493 per annum

Contract: Permanent

Closing Date: Sunday 29 November 2026.

Interview Date: Thursday 10th & Friday 11th December 2026

About the Role

Working in close liaison with the content and brand and design teams, as Digital Content Coordinator you will be responsible for producing a regular flow of high-quality digital content for distribution across owned and earned digital channels while supporting the delivery of the digital development roadmap and integrated digital marketing strategy.

Your principal duties and responsibilities will include:

• Working with the Digital Development Manager to support the delivery of an iterative digital development roadmap and integrated digital marketing strategy to support the implementation of organisational strategy through owned and earned digital channels.
• Writing, editing and subediting copy to be deployed on owned and earned digital channels ensuring that all the content is up to date, accurate and relevant to target audiences.
• Contributing to the on-going development of our evidence-based and data driven digital strategy through the delivery of regular reporting using our analytics tools, working with the Digital Development Manager to derive key insights to share with the digital team and wider stakeholders.
• Devising, managing and delivering the digital editorial calendar and working with the Senior Digital Marketing Coordinator to deliver content for the social media strategy.
• Supporting the Digital Development Manager in the planning and delivery of innovative digital products, services and features for teams across the organisation in support of their strategic objectives.
• Working closely with the content and brand and design teams to ensure digital creative and content is integrated across the Marcomms roadmap.
• Sourcing, creating and producing a wide range of digital content including editing imagery, recording and editing audio and video content.

Based in Sidmouth, Devon – an Area of Outstanding Natural Beauty, this is a hybrid working position, combining onsite and home working under our guiding principles for such roles, with onsite attendance currently anticipated to be 2 days per month.

About You

We are looking for someone with:

• Proven experience of creating and managing digital content for different formats and channels.
• Strong copywriting skills and editorial capability, able to manage the content lifecycle, and a keen sense of brand awareness.
• Practical experience and understanding of both technical and content driven search engine optimisation.
• Excellent knowledge of web analytics reporting and analysis, particularly Google Analytics.
• Understanding of a user centred approach and how that is applied to content generation.
• Demonstrable knowledge of UX principles and tools and of W3C Web Content Accessibility Guidelines.
• Outstanding project management and consultancy skills.

Benefits include:

• Life assurance – 2 x annual salary
• 31 days holiday (including Bank holidays), rising to 34 will each full year of service pro rata
• Wellbeing team.
• Recorded Pilates and Yoga classes.
• Long service awards.
• Healthshield plan
• Free parking.
• Life assurance.
• Subsidised restaurant and shop.

About the Organisation

Join one of the UK’s largest international animal welfare charities, currently supporting projects in over 35 countries worldwide, working for a world where donkeys and mules live free from suffering and their contribution to humanity is fully valued.

The Charity is a Disability Confident Employer, committed to safeguarding and promoting the welfare of vulnerable people (children and adults) and expects all staff and volunteers to undertake this commitment. Applicants will be subject to safer recruitment processes, including an application for a Disclosure and Barring Service (DBS) check where required for the post.

You may also have experience in areas such as Digital Content, Digital Content Officer, Digital Content Creator, Digital Content Executive, Digital Content Marketing Executive, Digital Content Marketing Officer, Digital Marketing, Creative Content, Creative Digital Content.