Digital Content and PR Officer

Coventry City Council; Coventry; On-site; GBP 32,000 - 42,000; Full time

Benefits offered by this job

Competitive salary with progression

Annual leave 28 days + bank holidays

Local government pension

Lifestyle discounts

Flexible working arrangements

Inclusive Employee Networks

Employee Assistance Programme

Certified training courses

Job summary

Coventry City Council is seeking a Digital Content and PR Officer to shape and share the Council's story using innovative content across channels. You will work within the Communications Team to support campaigns, media relations and audience engagement while upholding brand consistency.

The role emphasizes public sector communications, video/audio skills, and collaboration with councillors and community partners in a fast-paced environment.

Qualifications

• Experience in communications, PR or marketing, preferably in the public sector.
• Solid understanding of media relations, campaign planning and audience engagement.
• Comfort with video/audio tools like podcasting or willingness to learn.

Responsibilities

• Shape and share Coventry City Council's story through innovative content.
• Deliver strategic communications campaigns that resonate with diverse communities.
• Coordinate events and VIP visits, ensuring branding consistency and messaging.

Skills

Communications

Public sector experience

Media relations

Campaign planning

Audience engagement

Tools

Video tools

Podcasting

Job description

In line with our One Coventry Values, we want to ensure that our communities are represented across our workforce. A vital part of this is ensuring we are a truly inclusive organisation that encourages diversity in all respects, including diversity of thinking. We particularly welcome applicants from minority ethnic, LGBT+, disabled and neurodiverse communities to make a real difference to our residents so that equity and respect remains at the heart of everything we do.

Values

• Open and fair: We are fair, open, and transparent.
• Nurture and develop: We help and encourage everyone to be their best and do their best.
• Engage and empower: We talk and listen to others, working together as one.
• Create and innovate: We embrace new ways of working to continuously improve.
• Own and be accountable: We work together to deliver the best services for our residents.
• Value and respect: We put diversity and inclusion at the heart of all we do.

We value diverse perspectives and experiences and are striving to create a workplace culture that is inclusive, is accepting of all and is free from discrimination and bias.

The Communications Team is at the heart of Council work, helping to promote decisions, publicise events and keep everyone informed and up to date. The team works closely with councillors and senior managers to ensure all areas of the Council's work get the publicity they need to help residents in their daily lives - from bin collections to staging the Godiva Festival and roadworks to fostering and adoption. It works with local and national media organisations and across a broad range of communications tools to promote the Council's work, including social media, digital and photography, as well as being responsible for areas such as internal marketing and graphic design.

As a Digital Content and PR Officer, you will play a pivotal role in shaping and sharing Coventry City Council's story. Your expertise will help deliver innovative content that supports strategic communication campaigns, ensuring they resonate with and reflect the diverse communities we serve. This role is embedded in an experienced Communications Team, where you will be supported to build strong relationships with media, colleagues, and the community. Your contributions will enhance the Council's public image and showcase how the Council touches people's lives. And at the heart of your delivery will be our One Coventry values, our commitment to working together for the best possible outcome for our residents. This is a varied and interesting role where you can contribute to organising events, coordinating VIP visits, and offering supportive advice on messaging and brand consistency. If you're passionate about public relations, digital storytelling, and working in a fast‑paced and energetic team, we'd love to hear from you.

Are you a creative communicator who enjoys developing engaging and impactful content? We'd love to hear from you.

You will have experience in communications, PR, or marketing ideally within the public sector and a solid understanding of media relations, campaign planning, and audience engagement. Confidence with video and audio tools like podcasting, or a willingness to learn, is also key.

Coventry has a proud, innovative and creative spirit that throughout its history has seen communities come together to tackle problems and bring about real social change. We are cutting‑edge, challenging, youthful, vibrant and diverse. At Coventry we are committed to excellence in everything we do. With around 5100 staff from a range of different backgrounds, our aim is to recruit and develop talented people who will focus on our customers, take responsibility, work together and find better ways of doing things. To deliver the best services to our residents, we need the best people working for us to make a difference to our communities. If you join us, we will provide a fantastic rewards and benefits package - to find out more please visit https://www.coventry.gov.uk/council-vacancies

At Coventry City Council, we're proud to offer a comprehensive benefits package designed to support your wellbeing, development, and work‑life balance.

Benefits

• Competitive salary with incremental progression and salary matching
• Generous annual leave starting at 28 days annual leave (plus Bank Holidays) with option to purchase more and rising to 33 days following five years' service
• Generous local government pension scheme to help plan for your future
• Lifestyle discounts across a wide range of activities and retailers
• Flexible working arrangements to support your personal and professional needs
• Inclusive Employee Networks: EmbRace, Pride, Disability, Young people, and Women
• Employee Assistance Programme offering confidential support if you need it
• Certified training courses to help you grow and thrive

Explore the full range of benefits at #MyRewards - Coventry City Council, Guaranteed Interview Scheme - As part of our commitment to inclusion, we offer guaranteed interviews for specific groups of people. To qualify, you'll need to meet the minimum requirements for the role and identify with one of the below criteria:

Guaranteed Interview Scheme

• Members of the Armed Forces and veterans
• Are currently in care or have previously been in care
• If you consider yourself to be disabled or if you have a long‑term health condition