Digital Campaigns Executive

OnTheMarket plc; Greater London; On-site; GBP 24,000 - 30,000; Full time

Benefits offered by this job

Sales commission program

Extra annual leave days

Leadership development programs

LinkedIn Learning

Job summary

CoStar Group is seeking a proactive marketing campaigns administrator to support multi-channel campaigns targeting customers and partners. You will work with the campaigns team and collaborate with product, legal, sales and IT to ensure effective communication.

Key responsibilities include delivering email/SMS campaigns, handling data merges, testing creatives, and reporting results. A Bachelor's degree and 12 months marketing experience are preferred.

Qualifications

• Bachelor's degree or equivalent experience.
• Ideally 12 months relevant marketing experience.
• Strong verbal and written communication skills with the ability to build relationships at all levels.
• Proficiency in design tools such as Canva (or similar) and PowerPoint.
• Excellent organisational skills with the ability to multi-task, prioritise and meet deadlines.
• Familiarity with Google Analytics and website performance metrics is beneficial.

Responsibilities

• Collaborate with the campaigns team to deliver email and SMS campaigns to customers.
• Extract data and merge with creative to ensure timely communications.
• Create and test marketing creatives ensuring brand standards across mobile and desktop.
• Send targeted communications to consumers and agents via email broadcast platforms.
• Coordinate with sales to communicate activity, results and timelines.
• Liaise with agencies, estate agents, and developers on campaigns and inquiries.
• Manage workflow to meet deadlines and record results accurately.
• Analyse campaign results and suggest improvements to performance.

Skills

Verbal communication

Written communication

Relationship building

Presentation skills

Organisational skills

Team player

Proactive

Education

Bachelor's degree or equivalent

Tools

Canva

PowerPoint

Microsoft Excel

Google Analytics

Job description

OVERVIEW

CoStar Group is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.

We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings to our customers. We’ve continually refined, transformed and perfected our approach to our business, creating a language that has become standard in our industry, for our customers, and even our competitors. We continue that effort today and are always working to improve and drive innovation. This is how we deliver for our customers, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.

In December 2023 CoStar Group purchased OnTheMarket with the intention of developing this well established brand into the UK's number 1 Residential Property portal. Supported by the deep expertise of CoStar Group and our Homes and Apartments teams, we will develop a world class user experience through offering the very best written content, imagery, design and functionality. The OnTheMarket product will support home buyers, sellers and agents better than ever!

Learn more about OnTheMarket

ROLE DESCRIPTION

We are looking for an enthusiastic and hardworking individual looking to work in a busy marketing team focusing on the delivery of campaigns to our customer base through various channels.

The role supports the campaigns team in the delivery of their objectives as part of the wider marketing team.

As well as engaging with your direct marketing team, you will be working with estate and letting agent customers, marketing agencies, suppliers and partners, you will also be working collaborating with the product, legal, sales and IT team to ensure effective marketing is reaching out customers.

RESPONSIBILITIES

• Work with the New Homes sales team to deliver a range of campaigns via email and SMS
• Use our platforms extract the correct data and merge with the relevant creative to ensure we send timely communications to our database
• Build and test creative to ensure it meets brand standards and is optimised for delivery across mobile and desktop
• Send the targeted communication to consumers and agents using our email broadcast platform
• Work closely with the sales team to ensure they are fully informed of activity, results and timelines
• Liaise with agencies, estate agent and new homes developer customers on the status of campaigns and represent the campaigns team in dealing with any queries or questions.
• Manage the flow of work to ensure deadlines are met
• Collate and record results accurately
• Analyse results from activity and make recommendations for improvements to performance
• In addition to supporting the campaign function there will be other opportunities within the department to grow and learn new skills and experience supporting other members of the marketing team

QUALIFICATIONS

• Bachelor's degree or equivalent experience
• Ideally 12 months relevant marketing experience
• Strong verbal and written communication skills, with the ability to build relationships at all levels
• Strong presentation skills with proficiency in design tools such as Canva (or similar) and Powerpoint
• Excellent organisational skills, with a proven ability to multi-task, prioritise, and meet deadlines
• Proficiency in Microsoft Excel and PowerPoint; confident in producing reports and presentations
• Familiarity with Google Analytics (or similar analytics platforms) and website performance metrics (beneficial)
• Results-driven, proactive, and committed to continuous improvement
• A collaborative team player with a positive attitude and willingness to learn

WHAT’S IN IT FOR YOU:

Working at CoStar Group an S&P 500 international company means you'll enjoy a culture of collaboration and innovation that attracts the best and brightest across a broad range of disciplines. An attractive sales commission program, rewarding successful renewal and new growth. As well as having an outstanding working environment, other perks include extra days of annual leave, leadership development programs, LinkedIn Learning, Perkbox discounts and much more!

At CoStar, we recognise the positive value of diversity and promote equality. We aim at all times to recruit the person who is most suited to the job and welcome applications from people of all backgrounds including but not limited to; people of all genders, of all ages, sexual orientations, ethnicities, nationalities, religions and beliefs.