Digital Business Analyst

Riviera Travel; Burton upon Trent; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading travel company is seeking an experienced Digital Business Analyst to support major digital initiatives and transformation. This hybrid role involves leading requirements gathering and collaborating with digital teams. Ideal candidates should have over 4 years of experience in business analysis, particularly in digital/e-commerce, and be familiar with Jira or Azure DevOps. This is an exciting opportunity to influence strategic projects in a fast-paced environment.

Qualifications

• 4+ years of Business Analysis experience with strong digital/e-commerce background.
• Excellent elicitation and refinement skills.
• Strong understanding of Agile/Scrum and SDLC.

Responsibilities

• Lead requirements gathering, refinement, and documentation.
• Work within Agile/Scrum ceremonies on backlog refinement.
• Collaborate with internal digital teams and external partners.

Skills

Business Analysis

Digital/E-commerce Background

Stakeholder Communication

Requirements Gathering

Agile/Scrum

Tools

Jira

Azure DevOps

Job description

Location: Burton Upon Trent Hybrid (2 days per wk office based)

Start Date: ASAP

Riviera Travel is embarking on an exciting period of digital transformation, and we’re now seeking an experienced Digital Business Analyst (Contract) to support a significant programme of work across our digital platforms and wider business systems.

With major digital initiatives underway, this contract role will provide immediate impact delivering high‑quality analysis, supporting roadmap shaping, and enabling our development teams to move at pace.

You’ll be working closely with our Digital Product Owner and Technology & Change team to refine a large volume of digital requirements, shape solution approaches, and ensure our internal and external development partners have everything they need to deliver.

This is a chance to step into a role with strong autonomy, meaningful strategic influence, and involvement in major digital workstreams including booking systems, CRM, and data platform evolution.

What you’ll be doing:

• Leading requirements gathering, refinement, and documentation (use cases, journeys, process flows, epics & user stories)
• Working within Agile/Scrum ceremonies on backlog refinement, prioritisation and estimation
• Collaborating with internal digital teams and external development partners
• Supporting strategic planning for an extensive digital development roadmap
• Analysing system, data and process impacts to inform solution design
• Ensuring clarity, quality and feasibility of requirements across all digital initiatives

What you bring:

• 4+ years’ Business Analysis experience with strong digital/e‑commerce background
• Excellent elicitation and refinement skills
• Experience with Jira (preferred) or Azure DevOps
• Strong understanding of Agile/Scrum and SDLC
• Previous ecommerce experience, working with different web platforms, ideally at enterprise level.
• Ability to translate complex technical detail into clear business language
• Knowledge of CMS platforms – Drupal experience highly desirable
• Comfortable working autonomously, with strong stakeholder communication skills

If you’re an experienced Digital BA ready to step into a fast‑moving transformation programme and hit the ground running, we’d love to hear from you.