Digital Analytics & Insights Specialist

Threeuk; Newbury; Hybrid; GBP 55,000 - 70,000; Full time

Benefits offered by this job

Hybrid working

Job summary

VodafoneThree is seeking a Digital Analytics & Insights Specialist to transform digital data into actionable insights that drive commercial performance, customer experience improvements and strategic decisions across B2B digital channels.

You will own reporting dashboards using Power BI and Tableau, analyse web and eCommerce journeys, and collaborate with cross-functional teams to optimise conversion and digital containment.

Qualifications

• Strong experience in digital analytics (e.g. Adobe Analytics).
• Experience with data visualization tools (e.g. Power BI, Tableau).
• Ability to interpret large data sets and translate into clear business insight.
• Strong commercial awareness and understanding of digital funnels and performance drivers.
• Experience working with cross-functional teams in a fast-paced environment.
• Knowledge of CRO, A/B testing, and digital optimisation techniques.
• Strong communication and storytelling skills with data.
• Experience in B2B digital or telecoms environment (desirable, not essential).

Responsibilities

• Own and evolve regular performance reporting (weekly/monthly), building and maintaining dashboards using tools like Power BI or Tableau.
• Analyse end-to-end digital performance across web, eCommerce and self-service journeys; translate data into actionable insight.
• Support analysis of customer journeys to inform CRO strategies and track performance of digital initiatives.
• Collaborate with data & analytics teams to ensure accurate tracking, data quality and governance.

Skills

Reporting & Visualisation

Insight & Performance Analysis

Customer Journey & Optimisation

Stakeholder Collaboration

Tools

Adobe Analytics

Power BI

Tableau

ContentSquare

Salesforce

Job description

Company Description

Digital Analytics & Insights Specialist
Location: Newbury HQ + *Hybrid working

Working Hours: Full time 37.5 hours per week – Mon – Fri

*HybridWe believe that through collaboration and connection with our colleagues we can achievegreat things. Our hybrid working approach allows our people to work both in the office and at home, providing the flexibility and resources you need to succeed in your role. Wedon'trequire you to be in on specific days; instead, we ask people to come into the office 2-3 days each week. You should work with your line manager to understand what their expectations are for you, your specificroleand your team.

Who We Are

We’rehere to build a network the UK can count on – one that connects people,placesand potential. Because no matter where you live, what your background is, or how you get online – we think everyone deserves the same chance to stay connected, and with VodafoneThree, thatfuture’sbeing built – today.

We’recreating more than the UK’s best network.We’rehelping close the digital divide, empowercommunitiesand drive meaningful progress.

We believe that everyone should feel they belong. Whoever you are and whatever your story, there’s space for you here.We’rebuilding a workplace where different perspectives are welcomed, voices are heard, and everyone feels safe to show up as themselves.

You’lljoin a team that genuinely cares – about each other, about our customers, and about the futurewe’rebuilding. From day one,you’llbe welcomed,valuedand encouraged to bring your whole self to work.

Why VodafoneThree

Join us andyou’llbe at the heart of change. That means building responsibly, investingsustainablyand creating opportunities that last.

We’renot just expanding connectivity;we’rereimagining what a connected nation looks like. With £11bn invested in 5G and digital infrastructure, your work will directly power businesses, services, and communities across the country.

You’llwork onreal challenges, with real impact, across every corner of the country. Wherever you join us, whatever your role,you’llbe helping to build a future that works better for everyone.

We move at pace, becausewhatwe’rebuilding matters – andwe’relearning as we go. We’reproud of the progresswe’vemade, butwe’rejust getting started.

Job Description

We’re creating something special. We are joining forces to create the biggest mobile network provider in the UK. Through our collective strengths and talents, we will transform customers’ experience and create a best-in-class network for coverage, connectivity, and reliability, delivering greater value and more choice for the nation than ever before.

There are very few moments in our careers where we can feel the ground shifting beneath us, where we can sense that something bigger than we’ve known before is taking shape. We’re not just building a company. We’re going to build a culture, a legacy and a future to be proud of. This will require remarkable leadership and together we can set the standard in the industry and beyond for both customer and employee experience, in what it is a career-defining opportunity.

The Digital Analytics & Insights Specialist is responsible for turning digital data into actionable insight that drives commercial performance, customer experience improvements and strategic decision-making across B2B digital channels. This role will play a critical part in understanding customer behaviour, optimising digital journeys, and identifying opportunities to improve conversion, engagement and digital containment.

What you’ll do

• Reporting & Visualisation: Own and evolve regular performance reporting (weekly/monthly), building and maintaining repeatable dashboards using appropriate tools (e.g. Power BI, Tableau), driving self-serve across the business. Ensure reporting is focused on meaningful KPIs aligned to business goals (e.g. lead quality, conversion, containment) and data is considered with broader business context and insights aren’t drawn in isolation.
• Insight & Performance Analysis: Analyse end-to-end digital performance across web, eCommerce and self-service journeys. Identifying trends, opportunities and risks using data from multiple sources (e.g. Adobe Analytics, ContentSquare, Salesforce, sales/service agent data). Translating complex data into clear, actionable insight for stakeholders across Business Digital and wider teams (e.g. Commercial). Proactively surfacing opportunities to improve conversion, reduce drop-off and increase digital containment.
• Customer Journey & Optimisation: Work across the Business Digital team to support analysis of customer journeys to inform A/B testing and CRO strategies, supporting backlog prioritisation by quantifying impact and opportunity size and tracking the performance of digital initiatives and experiments.
• Stakeholder Collaboration: Work with the Business and Consumer data & analytics teams to ensure accurate tracking and tagging across digital journeys, maintaining data quality and consistency across reporting, ensuring compliance with data governance, and staying up to date with best practices in digital analytics extracting maximum value from the tools we invest in. Act as a key partner to stakeholders, presenting insights and recommendations in a clear, compelling way, influencing decision-making by linking insight directly to commercial outcomes. Build strong relationships to ensure insight is embedded in day-to-day decision making.

Qualifications

Who you are

• Strong experience in digital analytics (e.g. Adobe Analytics)
• Experience with data visualization tools (e.g. Power BI, Tableau)
• Ability to interpret large data sets and translate into clear business insight
• Strong commercial awareness and understanding of digital funnels and performance drivers
• Experience working with cross-functional teams in a fast-paced environment
• Knowledge of CRO, A/B testing, and digital optimisation techniques
• Strong communication and storytelling skills with data
• Experience in B2B digital or telecoms environment (desirable, not essential)

Worried that you don’t meet all the desired criteria exactly?

We know that everyone is unique, with multiple aspects to their identity and different experiences behind them. We are passionate about Inclusion for All and creating a workplace where everyone can thrive, whatever their personal or professional background. If you’re excited about this role but your experience doesn’t align exactly with every part of the job description, we encourage you to apply as you may be the right candidate for this role or another role, and our recruitment team can help you see how your skills fit in.

Additional Information

Need to know

We are regulated by the Financial Conduct Authority and all offers of employment for this role are subject to background checks, including criminal (DBS) and financial checks to meet the regulators standards.

We believe everyone should have the opportunity to interview for a role that matches their skills. In collaboration with our Talent, Diversity & Inclusion teams and our employee-led DEI Networks, we identified a range of reasonable adjustments to help you feel comfortable and perform at your best self during the interview process. If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey, for example, extended time or breaks in between online assessments, a sign language interpreter, or assistive technology.

We use AI in different parts of our business to boost innovation, improve efficiency, and create new opportunities. We know many candidates use AI to fine-tune their CVs or prepare for interviews, but what we really care about is your unique experiences and achievements.

During the interview, we want you to rely on your own knowledge and skills to show us who you really are—your personality, creativity, and abilities. Above all, we’re looking for authenticity and can’t wait to get to know the real you.

#VodafoneThree