Digital Advertising Manager

THG; Tees Valley; Hybrid; GBP 35,000 - 45,000; Full time

Job summary

A leading marketing and technology company in the UK seeks a Paid Search Specialist to manage and optimize campaigns for various clients. This role requires deep understanding of paid search platforms like Google Ads and Bing Ads. The ideal candidate will drive results and collaborate with cross-functional teams. Benefits include a hybrid working policy, 25 days of holiday, and a supportive workplace environment focused on diversity. Join us to grow your career in a dynamic setting.

Benefits

Hybrid working policy

Medical healthcare providers

25 days holiday plus bank holidays

Company pension scheme

Buddy Program

Qualifications

• Experience creating, managing, and optimizing paid search campaigns.
• Strong knowledge of paid search platforms, especially Google Ads and Bing Ads.
• Excellent analytical skills for data interpretation and campaign optimization.

Responsibilities

• Manage and optimize paid search campaigns.
• Monitor campaign performance and analyze data for improvements.
• Deliver presentations and communicate complex ideas to clients.

Skills

Experience in paid search campaigns

Strong knowledge of Google Ads

Excellent analytical skills

Strong communication skills

Tools

Google Ads

Bing Ads

Job description

This position sits in our Marketing & Technology service based in Manchester. We combine data, technology, creative content, and paid media to crack brands' business problems & drive revenue through a variety of digital marketing solutions like ad campaigns, augmented reality, and chatbots. Our clients include ASOS, Just Eat Takeaway, Twitch, TikTok, and The White Company.

Job Purpose

Our Paid Search (PPC) consultants team is working on helping our clients developing and growing their online businesses. We are looking for a Paid Search Specialist who shares our Growth Marketing mindset and has the right experiences to match. This role requires a deep understanding of paid search, strategic planning, and a passion for driving results. The ideal candidate can manage and optimize paid search campaigns, collaborate with cross‑functional teams, and provide strategic recommendations to clients.

Key Responsibilities

• Being able to create valuable personal development plans together with its team members and offers structural guidance in order to help them achieve the goals that have been agreed on.
• Being able to spot client challenges together with the team member and knowing how to stimulate the team member to work towards a solution.
• Lean into automation and use of data within campaigns, including utilizing AI to improve performance.
• Monitor campaign performance, analyze data, and provide regular reports to clients, highlighting key metrics and recommendations for improvement.
• Stay informed about changes in search engine algorithms and adjust strategies accordingly.
• Drive innovation within the Paid Search team by championing new approaches, frameworks, and performance methodologies.
• Deliver compelling presentations and communicate complex concepts clearly during sales meetings and client workshops.
• Collaborate with cross‑functional teams to ensure seamless execution of campaigns and alignment with client goals.
• Ability to work collaboratively in a fast‑paced, deadline‑driven environment.

What Are We Looking For

• Experience in creating, managing and optimizing paid search & shopping campaigns, preferably within a digital agency or similar environment.
• Have a self‑confident, competent and empathetic appearance with which you manage to convince colleagues as well as clients of your ideas.
• Strong knowledge of paid search platforms, such as Google Ads and Bing Ads.
• Proven track record of driving results and optimizing campaigns to meet client objectives.
• Excellent analytical skills and ability to interpret data to drive campaign optimization.
• Strong communication and presentation skills, with the ability to effectively communicate complex ideas to clients and internal stakeholders.
• Are analytical, flexible and can work independently.
• Can present complex results in clear and understandable language.

We Offer

• A flexible, hybrid working policy.
• The choice of medical healthcare providers (Bupa or Medicash).
• 25 days holiday plus bank holidays and your birthday off each year.
• Company pension scheme.
• EAP scheme.
• Ride to work scheme.
• Enhanced family friendly policies.
• Buddy Program: You will be paired with a 'Buddy' to help you through your first weeks’ at DEPT®.
• A reputation for doing good. DEPT® has been a Certified B Corp® since 2021 and named “Agency of the Year” at both The Lovies and The Webby Awards.
• Awesome clients. Whether big or small, local or global – at DEPT® you’ll get the opportunity to work with clients of all sizes and across all industries, and we celebrate all our successes together!
• The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
• Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities.

DIVERSITY, EQUITY & INCLUSION

At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of under‑represented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.

Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.