Digital Account Manager - (Paid Media) Festivals and Events

Caramel Talent; Manchester; Hybrid; GBP 36,000 - 42,000; Full time

Job summary

A leading marketing agency in Manchester seeks a Digital Account Manager (Paid Media) to manage client relationships and insights from performance data. The role entails leading communications and ensuring campaign efficiency during high-paced projects. Ideal candidates have 3+ years in agency settings and are skilled in managing expectations while understanding paid media channels. This hybrid role offers a competitive salary and generous benefits as part of a vibrant team.

Benefits

27 days’ holiday plus bank holidays

Cycle-to-work scheme

Team socials and regular events

Gig and festival tickets

Qualifications

• 3+ years’ agency experience, ideally with events or entertainment.
• Strong client relationship management experience.
• Ability to translate performance data into insights.

Responsibilities

• Act as the main client contact, leading weekly calls.
• Build trust through proactive relationship management.
• Prepare and present reports to connect spend to outcomes.

Skills

Account management skills

Communication skills

Understanding of paid media channels

Organizational skills

Passion for events and marketing

Job description

Overview

An exciting opportunity for a client-focused Digital Account Manager (Paid Media) to join a leading and well-respected marketing agency specialising in live events, venues, and experiences. Working with some of the most recognisable names in festivals, sports, and hospitality, this role is perfect for an experienced account handler who understands paid media and thrives in fast-paced, performance-driven environments.

You’ll be joining in a client-facing role, alongside a collaborative team of paid media specialists, strategists, and creatives who are dedicated to delivering impactful, data-led campaigns that fill venues, grow fanbases, and drive ticket sales.

The Role

As Digital Account Manager (Paid Media), you’ll be the primary point of contact for key clients, building strong relationships and ensuring smooth communication across campaigns. While the technical strategy and optimisation are handled by specialist Paid Media Managers, you’ll take the lead on client confidence, reporting, and project flow ensuring clients feel supported and informed at every stage.

Your role is about translating performance data into clear insights, managing expectations, and keeping the campaign process running seamlessly, particularly during high-intensity on-sale moments.

Responsibilities

• Act as the main client contact, leading weekly calls and day-to-day communication
• Build trust through proactive relationship management and performance storytelling
• Prepare and present reports that connect campaign spend to outcomes and highlight next steps
• Coordinate between clients and Paid Media Managers to ensure efficient workflows
• Manage client requests, priorities, and expectations clearly and promptly
• Support the wider team in delivering high-impact campaigns across festivals, sports, and experiences

Requirements

• 3+ years’ agency experience, ideally with events, entertainment, or consumer brands
• Strong account management skills with proven experience leading client relationships
• Confident communicator, able to translate performance data into clear, jargon-free insights
• Solid understanding of paid media channels (Meta, Google, TikTok, YouTube, Snapchat)
• Highly organised, calm under pressure, and able to manage multiple accounts simultaneously
• Passion for events, live entertainment, and performance-driven marketing

Location

Hybrid, Manchester-based, with three days in the office (Mon–Wed) and two days remote working. Some travel to client sites required.

Salary

£36,000 – £42,000 depending on experience.

Benefits

• Hybrid working model with flexible balance between office and remote
• Early Friday finish (4pm)
• 27 days’ holiday plus bank holidays
• Monthly development meetings and clear progression opportunities
• Internal knowledge-sharing and training sessions
• Cycle-to-work scheme
• Team socials and regular events
• Perks including gig and festival tickets
• Be part of a rapidly expanding agency at the forefront of event marketing