Digital Account Executive (Paid Media) - Global Communications Agency

FleishmanHillard; City Of London; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A global communications agency in London seeks a Paid Account Executive to lead sophisticated paid media campaigns. The ideal candidate will have proven experience in executing and optimizing paid search and social media campaigns, strong analytical skills, and excellent communication abilities. The role requires collaboration across teams to deliver impactful marketing strategies. This position offers a supportive environment with opportunities for hybrid working and personal development.

Benefits

Hybrid and flexible working arrangements

Work-life balance initiatives

Employee Resource Groups participation

Qualifications

• Proven experience in executing and optimizing paid media campaigns.
• Familiar with integrated marketing campaigns.
• Experience with marketing analytics tools and platforms.

Responsibilities

• Execute and report on high-impact paid media campaigns.
• Collaborate with teams to develop integrated marketing strategies.
• Analyze audience and competitor research data for insights.

Skills

Execution of paid search and social media campaigns

Strong analytical skills

Project management and organizational abilities

Communication and collaboration skills

Detail-oriented mindset

Microsoft Excel proficiency

Tools

Google Ads

Meta Business Manager

Google Analytics

Job description

Are you a strategic media expert with a passion for driving results? We're seeking a talented Paid Account Executive to execute sophisticated paid media campaigns develop winning strategies, and deliver measurable impact for our clients across multiple digital platforms.

Why FleishmanHillard?

Overview

We have been named PRWeek’s Global Agency of the Year and Best Places to Work; a “Standout Agency” on Advertising Age’s A-List; NAFE’s “Top 50 Companies for Executive Women” for six years running; and among our firm’s award-winning work we’ve taken home 5 Lions in the past two years at the Cannes International Festival of Creativity.

We are committed to creating an inclusive and equitable working environment for everyone. As the only PR Agency awarded EY’s National Equality Standard (twice!), all applicants will receive consideration for employment without regard to race, religion, ethnicity, gender identity, sexual orientation, national origin, disability or age.

The Team

Our digital practice combines specialists across strategy, paid media, social, content, influencer marketing and design. Together, we bring ideas to life with smart, audience-led thinking and bold creative. Working closely with client teams across the business, we develop communications that are insight-driven, strategically sound and creatively lead.

The Work

We work with high-profile brands and organisations to amplify content, promote earned stories, enhance visibility, and engage the right audiences at the right time. From executive profiling campaigns and brand launches to advocacy and stakeholder programmes, paid media is a critical part of how we deliver measurable impact for our clients. Whether it's paid social, search, display or programmatic, our approach is always integrated, innovative, and grounded in real outcomes.

The Role

As a Paid specialist, you'll work with leading brands to execute, optimize, and report on high-impact paid media campaigns. You'll collaborate with creative thinkers, strategic planners, and client partners to deliver exceptional results across search, social, and programmatic channels.

Key responsibilities include:

• Executing paid media plans for clients and teams in search and social channels, and occasionally programmatic
• Contributing to paid media strategies and campaign tactics to achieve client goals
• Collaborating with account teams, planners, creatives and clients to develop integrated marketing and communications strategies and tactics that include earned media, paid advertising, social, digital, influencer, brand partnerships and brand activation ideas
• Creating paid social and search campaign workback schedules and managing project timelines and schedules
• Contributing to client communication, including project updates, optimization recommendations, performance reports and deliverable approvals
• Collecting, analysing and interpreting audience, competitor and other research data to deliver insights and ideas to clients
• Collecting, analysing and interpreting paid social and search performance metrics to demonstrate campaign impact and make recommendations for future campaigns
• Developing campaign performance reports and summaries
• Consistently meeting administrative requirements (i.e. timesheets, expenses, contributing to performance reviews)
• Foster a culture of inclusivity

About you:

• Proven experience executing and optimizing paid search and social media campaigns (including experience with Meta and LinkedIn ad buying)
• Strong analytical skills with the ability to interpret performance data and derive actionable insights Excellent project management and organizational abilities
• Experience with marketing analytics tools and platforms (Google Ads, Meta Business Manager, or similar)
• Exceptional communication and collaboration skills across teams and with client stakeholders Detail-oriented mindset with a commitment to accuracy and quality
• Familiarity with paid media strategy and integrated marketing campaigns
• Ability to manage multiple projects and deadlines in a fast-paced environment
• Confident Microsoft Excel user with strong research and analytical skills
• Experience with paid search advertising and Google ad search certification (this role will actively include search buying)
• Experience with digital and social media management and measurement platforms including at least some of the following: Facebook, X LinkedIn, Instagram and Google Analytics
• Experience in programmatic display or video is a bonus, but not a requirement, with platforms such as StackAdapt, The Trade Desk, Adobe Ad Cloud Eligibility - You must have the right to work in the UK and be able to work in our London Bankside office at least 3 days p/week.

If this sounds like you we'd love to hear from you! Please attach your CV and cover letter cover (highlighting your paid media experience), and examples of campaigns you've led that made real impact.

What We Offer You

• A warm and friendly team with a fantastic portfolio of global and UK clients
• A truly global network, the opportunity to be part of multi-market campaigns, regularly working with colleagues across the globe.
• A strengths-based L&D framework with an in-house coach and development opportunities for career defining work.
• We’ve fully embraced hybrid and flexible working. We have a great office and human contact remains an important element of our culture
• Work-life balance, we all work hard but having a life outside work matters to all of us, and we support each other to achieve it.
• Culture Club – from office manicures, nutritionists, inhouse massage and acupressure sessions, to Yoga on the roof terrace, quizzes, boot camps, exhibits and summer and Christmas get-togethers.
• Opportunities to join our Employee Resource Groups (global and local), the Shadow Board or DE&I Steering committee. We treat your data in the strictest confidence. For further information our Data & Privacy policy is located on our_ website _.

Apologies in advance but due to the volume of applications we receive we are unable to respond to every application individually.

#LI-Hybrid