Digital Account Director

Yell Ltd; Leeds; On-site; GBP 40,000 - 70,000; Full time

Job summary

A leading digital marketing agency in the United Kingdom is seeking a Digital Account Director to manage a high-value client portfolio. Key responsibilities include growing customers' digital spend, delivering bespoke marketing solutions, and working collaboratively with a team to drive referrals. The ideal candidate will have strong sales experience and a proven track record in account management. You will play a crucial role in developing and nurturing relationships with key stakeholders.

Qualifications

• Experience in sales and account management.
• Strong understanding of digital marketing services.
• Proven track record of growing customer accounts.

Responsibilities

• Manage a portfolio of high-value customers with annual spends of £8K-£70K.
• Deliver growth through premium digital products.
• Work with Field Sales Manager to drive referrals and support BDM training.

Skills

Customer relationship management

Sales strategy

Digital marketing solutions

Job description

We have an opportunity for a Digital Account Director covering Yorkshire and Humberside, joining a community of Digital Account Directors within Yell's Field Sales channel. You will deliver best in class, high end and bespoke digital solutions high-value client base. Each Yell Agency Customer will have a minimum annual spend of £8K across a wide product range. The primary function of the role is to retain, nurture and grow customers' product spend into high performing digital marketing solutions, whilst actively sourcing new business and working with a team on BDMs to drive referrals into your pipeline. Essentially, the need to develop and grow your client's digital portfolio will be your everyday driver as well acquiring new high value customers looking for a digital agency level solution.

• Managing an elite portfolio of customers, with annualised spend ranging from £8000 - £70,000.
• Delivering growth sales primarily from our premium & bespoke products - actively identifying and acquiring new digital opportunities by developing advertising programs that meet clients' needs and the Yell agency minimum spend thresholds.
• Working with your Field Sales Manager and team of BDM's to drive high quality referral opportunities whilst supporting in the training and development of the BDM's within your territory.
• Nurturing relationships with key stakeholders within the business including your Digital Marketing Manager, whom you share your accounts with, product and commercial managers, L'D, marketing and finance. Training and Onboarding: Facilitate training sessions and onboarding programs for new and existing team members, ensuring alignment with organisational goals.
• Best Practice Implementation: Drive the adoption of best practices within the team, leveraging your experience to cultivate a high-performance sales culture.