Design and Digital Content Manager

Flow Recruitment Ltd; Balmedie; On-site; GBP 35,000 - 45,000; Full time

Job summary

A renowned international resort in Balmedie is seeking a Design and Digital Content Manager to manage online campaigns, create inspiring digital content, and oversee the company's social media presence. The ideal candidate will have a background in graphic design or marketing, with exceptional digital skills and a creative approach. This role offers an exciting opportunity to engage and grow audiences across various platforms.

Qualifications

• Previous experience in a similar role.
• Experience in hospitality, sport, or leisure industry is beneficial.
• Ability to manage and deliver engaging brand-specific content.

Responsibilities

• Manage online promotional campaigns for UK and overseas markets.
• Design and create digital advertising and marketing collateral.
• Develop new social media and digital content.

Skills

Proficiency in Google Suite

Expertise in Adobe Suite (In-Design)

Social media knowledge

Creative design instincts

Education

Graphic Design or Marketing Degree

Job description

Overview

Our client runs a world renowned international visitor destination and five-star golf resort. They are currently in the process of expanding their industry leading team and are looking to recruit a Design and Digital Content Manager for their site based in Aberdeenshire.

Responsibilities

• Manage the online promotional campaigns for UK and overseas markets
• Design and create creative and inspiring digital advertising and marketing collateral for use across all platforms
• Develop new social media and digital content to engage and build new and existing audiences
• Manage and develop the company’s photography and film archive for current and future use
• Work with external agencies and partners on the delivery of high impact social media and digital campaigns
• Update and oversee the business’s digital assets for tour operators, travel agents, golf publications, industry magazines, social media outlets and online platforms
• Edit and develop all digital collateral including web pages, brochures, leaflets, adverts, commercials and social media posts
• Manage and develop the online member portal and website content
• Manage and grow the company’s social media presence, keeping up to date with digital communication trends and opportunities
• Assist with the analysis of all marketing and communications activities through surveys, feedback forms and other developed tools

Qualifications

• Previous experience in a similar role
• Experience within the hospitality, sport or leisure industry (beneficial)
• Relevant qualifications such as Graphic Design or Marketing Degree
• Exceptional IT skills, with proficiency in Google, Adobe Suite (In-Design) and Meta and a comprehensive working knowledge of social media and digital platforms
• Ability to demonstrate a track record of sustained growth in digital content use including the ability to shape, manage and deliver accurate and engaging brand specific content
• Creative with a keen eye for detail and strong design instincts