Customer Marketing & Behaviour Change Lead (Hybrid)

Randstad Cpe London; United Kingdom; Ibrido; GBP 46.350 - 56.650; Tempo pieno

Vantaggi offerti da questo lavoro

Final salary pension scheme

Free travel on TfL network

Hybrid working

Descrizione del lavoro

Randstad CPE London is recruiting a Customer Marketing & Behaviour Change Manager to drive integrated campaigns for Transport for London in London. The role is hybrid with a 50/50 split between office and home over a 4-week cycle, as a 6-month fixed-term contract.

You will lead cross-functional teams, manage budgets up to £2m, ensure brand and legal compliance, and deliver measurable campaigns that boost engagement and revenue.

Competenze

• Strong budgeting and cost management skills.
• Excellent written and verbal communication.
• Experience leading integrated campaigns across channels.
• Ability to manage external agencies and partners.

Mansioni

• Lead planning and delivery of customer campaigns aligned to TfL strategy.
• Coordinate cross-team collaboration with press, digital, CRM and agencies.
• Ensure brand compliance and legal checks across outputs.
• Manage campaign budgets from £50k to £2m.
• Capture outcomes and share learnings for continuous improvement.

Conoscenze

Budget management

Campaign planning

Stakeholder management

Team leadership

Formazione

Relevant marketing/communications degree

Strumenti

Microsoft Office

CRM systems

Descrizione del lavoro

Randstad CPE London is recruiting a Customer Marketing & Behaviour Change Manager to drive integrated campaigns for Transport for London in London. The role is hybrid with a 50/50 split between office and home over a 4-week cycle, as a 6-month fixed-term contract.

You will lead cross-functional teams, manage budgets up to £2m, ensure brand and legal compliance, and deliver measurable campaigns that boost engagement and revenue.