Customer Development Executive

Avidity; Carlisle; On-site; GBP 60,000 - 80,000; Full time

Job summary

A beverage marketing agency is seeking a Customer Development Executive to join their team in Carlisle. This role focuses on building relationships in convenience stores and driving sales for popular drinks brands. The ideal candidate will be passionate, driven, and possess excellent communication skills. A valid driving license and the ability to work within a 60-minute commute are essential. Competitive salary plus bonus provided.

Benefits

Company vehicle

Fuel card

Quarterly bonus

Qualifications

• You are target-oriented and can build relationships with customers.
• Experience in Direct Sales, Convenience or FMCG is a plus.
• A full valid manual driving license is essential.

Responsibilities

• Build outstanding relationships in convenience stores.
• Create a winning territory business plan.
• Use data to drive best practice in your territory.

Skills

Strong communication skills

Negotiation techniques

Team player

Self-motivated

Planning skills

IT and Social Media literate

Job description

Customer Development Executive – McCurrach on behalf of Carlsberg Britvic

Location: Carlisle & Surrounding areas (Ideal postcode CA3)

Permanent, Full time - 40 hours per week

Salary £29,750 basic + 20% Bonus

Applications for this position will close on 7th November 2025.

Ready to power up your Sales career? Passionate about the most iconic and popular beers and soft drinks?

Carlsberg Britvic is the largest multi-beverage supplier in the UK and is home to some of the most iconic and popular beers & soft drinks, including Carlsberg Danish Pilsner, 1664, Poretti and Brooklyn to ale favourites such as Hobgoblin and Wainwright. For soft drinks, Carlsberg Britvic’s brands include J2O, Robinsons, Tango and London Essence along with the licence rights to the Pepsi portfolio in the UK including Pepsi MAX, 7UP, Lipton Iced Tea and Rockstar Energy.

With a strong national footprint, the Carlsberg Britvic business includes 6 production facilities and 16 logistics depot’s servicing customers up and down the UK. As these two historical businesses have come together, the one common goal remains, and that is ensuring our people succeed.

What You’ll Do

• Partner with our customers by building outstanding relationships in convenience stores, understanding retailer’s needs, their local consumers, and executing solutions.
• Adopt a full category based selling approach to growing and developing every outlet you work with for the benefit of both the retail outlet and Carlsberg Britvic.
• Create a winning territory business plan and take a business development approach in your territory to grow sales and market share.
• Use data and evidence-based retailer successes to drive best practice in your territory, region, and across the team.
• Develop a growth mindset and adaptable approach that demonstrates an ability to offer alternative approaches to tackling challenges and winning over your stores.

About You

• You are a fun, passionate, driven, and target-orientated team player who can bring brands to life!
• Your entrepreneurial style means that you thrive on being the key contact for customers, driving new business, and maintaining sustainable relationships.
• You are eager to win, advocating our brands and putting consumers at the heart of what we do and sell.
• Strong communication, presentation, and interpersonal skills will be key to your success in this role.
• You may have previous experience in Direct Sales/Convenience or FMCG.
• Good administration, organisational and planning skills, commercially astute with great negotiation techniques.
• Self-motivated & IT and Social Media literate.
• Strong and Resilient with the personal energy and will to act at pace.
• Participating as part of a team in a proactive manner.
• Full valid manual driving licence, eligibility to work in the UK and live within a 60-minute commute from the location of the role all essential.

What We Offer

• A starting salary of £29,750, smash your targets and earn a 20% quarterly bonus!
• A company vehicle & fuel card.

Please note this role requires a full UK driving licence (with no more than 6 pts or previous bans), all offers will be subject to successful completion of a DVLA licence check.